I thought we’d take a look at a brand that’s on the slightly higher end of things since I was tipped off about them by Matt. True Love & False Idols don’t have an ‘about me’ page on their site, so I’m just going to have a stab at describing them myself. Lots of large, layered, vintage-look prints, some of which seem to have historical, religious and political connotations to their design, although nothing there’s nothing too in-your-face about the references.

I must admit, their hoodies aren’t typically the kind of thing I’d wear, but I know that kind of style is very popular with some people, and I think this selection looks better than most of the other hoodies in this style that I’ve seen before. Most of their hoodies are reversible too, which is always a bonus!

Like I said, TL&FI are a bit more on the high-end compared to HYAs usual assortment of college-kid-wallet friendly apparel, some of their hoodies are $235 (although you can basically half that if they’re reversible!), but a number of their tees and a few hoodies are on sale at Bazaar Adriatic at the moment, and with free shipping, which makes them rather more affordable. TL&FI are also available in a quite a lot of bricks & mortar boutiques, so look up the list on their site and go take a look if you get the chance (I’d love it if someone could report back about seeing these in the fleshcotton).

True Love & False Idols