Let’s do the polite thing and let Council Dukes introduce themselves before I give you my thoughts:
Council Dukes is a new streetwear label coming straight outta East London- it typifies all that is admirable about the gentleman thief, the geezer, the cheeky conman who’ll rob you blind with a smile on his face. With a lineage stretching from Robin Hood to the Artful Dodger and from Butch Cassidy to Terry Thomas; history and fortune have always favoured the smart as well as the brave.
To be completely honest, I don’t really see the qualities of a gentleman thief running through this new line of tees, but I do see a lot of promise. The designs, whilst almost entirely focused upon their own name, are fairly original, make decent use of gold foil (no wonder they’re gaining a following in the British hip hop world), and they seem to have the quality aspect down too. All the tees are 100% made in Britain, limited to 100 pieces in their first run, and finished with Council Dukes hem and/or sleeve tags.
3 Responses
John
June 3rd, 2008 at 4:36 pm
1My preference is not usually for a line that focuses entirely around their name, but they do at least have some custom aspects that I can appreciate. Custom tagging is always a nice touch!
Tom
June 3rd, 2008 at 5:46 pm
2Where do you start with this one, shocking music that forces you to hit the mute button, pop up new windows at every turn (get a decent developer to embed them) and lastly as John points out, 4 of the most pointless tees I have ever seen… Why do new companies do this?! Get the designs right and the rest (hopefully) will follow! instead of 4 tees with utter mediocrity.
MiNGLED
June 3rd, 2008 at 11:54 pm
3They may have been listening, the music is now mute when you first enter (music on websites, always a bad idea). Still not sure about the designs or the ’story’.
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