Why Johnny Cupcakes is awesome, by Johnny Cupcakes
June 10th, 2008 by Andy

That title is fairly well laced with snark, but its only meant in jest, Johnny Cupcakes is an inspiration to a lot of small clothing brand owners, and he seems like a nice guy too.One of the nice things that he does is give out advice to pretty much anyone that asks. The latest example of this can be found on Emptees, where Johnny has posted about how he runs some parts of his business. If you follow JC (the man and the brand) as closely as I do then there probably won’t be too much that is new to you, but if you’re thinking “who on earth is this man/delicious baked treat hybrid?” then click on through, but be warned, its a pretty long read.
Johnny Cupcakes lays some knowledge on Emptees [Photo Credit: Sean Future]
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it is amazing what a little creativity can do for a product. seems the tie in with baking in terms of the props he uses is a major factor in the appeal he gets from his customers. I admit I would run thru the store if passing by just to see what it is all about. Great find.