27
Jun
Posted by Andy as T-shirts, funny

A company in Thailand needed to get the word out about how great their detergent was, so they did what everyone else does and sent a package with a sampler of the product to households across the country. They did a little something extra though, they wrapped the package in a white t-shirt. As expected, the Thai postal service got the tees good and dirty, and what do you need to clean a t-shirt… detergent!
Advertising companies really are having to push themselves nowadays, aren’t they?
More pics, and the rest of the story, here. [via NotCot, which still has taste even if it doesn't have tastespotting]
Check out these related posts
2 Responses
MiNGLED
June 29th, 2008 at 3:21 pm
1Great piece of original direct mail. Shows what can be done with a bit of creative thinking (and a client willing to listen to the agency’s good idea).
Derek
July 18th, 2008 at 11:30 pm
2Dam thats a pretty good idea. Good stuff!!!
RSS feed for comments on this post · TrackBack URI
Leave a reply
Categories
Meta
Calendar
Most Popular Posts