Burton’s new Dryride collection

by Andy on October 10, 2008

in Uncategorized


I remember when I went snowboarding one time (I’ve only been one time) that I got pretty cold pretty quickly, which was probably because I was wearing a coat more suited for walking around the Lakeland fells rather than flinging myself down the Alps, so maybe I should look at these Dryride coats next time I’m thinking about falling down in the snow. What’s Dryride you may ask?

DRYRIDE is Burton’s new fabrication technology used in our Outerwear, Gloves, Fleece, Softshell and First Layer. It represents a strict set of criteria that all material must meet to be included in our line. Through a combination of cutting edge textiles and technologies, world class R&D, and a little Burton magic, we’ve built the most comprehensive sheltering system ever. Materials carrying the DRYRIDE name have been designed, developed and tested relentlessly to ensure you stay drier, more comfortable, and on the hill longer.

They’re pretty reasonably priced with none of them costing more than $140, which is a lot less than a lot of the coats I see in Ambleside (a village of about 3,000 people, and about 15 mountaineering stores). The collection is available now at Burton’s flagship store in NYC, but I’d imagine that it will be available at other locations soon.

Burton

Blog Widget by LinkWithin
Share and Enjoy:
  • del.icio.us
  • Facebook
  • FriendFeed
  • MySpace
  • Posterous
  • Reddit
  • StumbleUpon
  • Tumblr
  • Twitter

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Previous post:

Next post:

Get smart with the Thesis WordPress Theme from DIYthemes.