Bloc28 x Disney at Urban Retro, because apparently Mickey Mouse is cool

by Andy on June 12, 2009

One of the things I noticed on my two trips to Asia in ’07 and ’08 (cripes, I might not make it to Asia this year) is that big brands there like to collaborate with smaller brands, especially in the clothing world. I can understand why Louis Vuitton want to collaborate with Murakami, but why do Hello Kitty go out of their way to engage the streetwear world?

So, why are Disney letting a group of artists, in the form of Bloc28, provide their own take on one of Disney’s most iconic characters, Mickey Mouse?

Disappointingly, I don’t have an answer for you, maybe they just thought it would be cool. The tees aren’t exactly cheap at £24.99 a piece, but if you’re a Disney fan looking for something a bit more interesting than this, then you might want to check them out at Urban Retro.

Tagged as: disney, mickey mouse, T-shirts, urban retro

Jean
Hows this work with copyright with disney? Very cool though!
http://andrewbowness.com Andy
As far as I’m aware Disney are involved with the collaboration, it’s not just Bloc28 doing this without asking, so there’s no copyright issues.
http://www.riptapparel.com Paul – RIPT
This is incredible. Artists want to do this kind of stuff all the time and are sometimes hindered by the vague grey-area of parody law. This is the most progressive thing I’ve seen Disney do in about 15 years.
Now how do WE partner up with a cool brand? Hmmmm
http://andrewbowness.com Andy
Paul, you miss all the shots you don’t take, so I’d suggest just asking, if they like your stuff, then it might happen.
Caity
This is sounds like a awsome thing and I myself is an artist and would like to show my idea of disney but bloc 28 just did it they came up with the unthinkable and made mickey mouse cool which in the future I hope to do I wish that I could become one of thier artist and come with my own design of mickey thanks for showing this