Sell more t-shirts by not sounding pretentious

by Andy on January 11, 2011

hide your arms

I don’t mean to mention every post that Smashing Magazine make, but I thought this one would be really useful to people working in the clothing business, especially as it’s something that I find lacking with brands that aren’t particularly mature and are still getting a handle on things. They’ve written a guide to copywriting, the aim of which is to get you selling more tees. Well, their guide is for products in general, but all the advice is applicable to tees as well. I think that my advice in the title just about covers it, but I’m sure you guys want more than just a bullet point.

E-Commerce Copywriting: The Guide to Selling More – Smashing Magazine

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