“Free your mind” sweater & hoodie from Dawn Clothing

by Andy on December 21, 2011

free your mind



I like the style of the graphic on this sweater & hoodie from Dawn Clothing (a Belgian brand), there’s a kind of graphic novel feel to it that lends itself to the design. Here’s some info about the item from Dawn themselves:

- The hoodie/sweater itself is made of 100% organic fair trade cotton, so it’s good for both man and earth.
– it is printed with environmental friendly water-based inks.
– I really focused on getting the best blanks I could this time, ensuring that they would be super soft,
warm and fit nicely. And at the same time not only carry a message of change with the brand
and it’s designs, but actually have an impact myself by using organic and fair trade products.
– The design is about having a close-minded or limited view on the world/life. I thought that a person
wearing blinkers would be a cool metaphor for this message. If you look a bit closer you will
see that this character is holding a pair of scissors, trying to cut the blinkers and freeing himself
from his own narrow mind.

Costiness=60€ Buy it at Dawn Clothing: Sweater / Hoodie

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