Edward Teabelly’s Jolly Good Tea-shirt Line

by Andy on January 4, 2012

brew tea not trouble t-shirt







We British are obsessed with tea, mostly, I’m not the biggest fan in the world but I’m warming to it slowly when it gets forced on me. As a nation for which a cup of tea can fix almost anything, it’s hardly surprising that someone would create a line of t-shirts dedicated to the not-so humble brew, and from that obsession came Edward Teabelly. The brand launched with 7 shirts (as well as some pin badges and stickers) at the start of December and it all looks very polished for someone that is only launching their first brand. Clearly Dave (Edward is his middle name) has done his research and put together a well-thought out launch, and it’s good to see a British brand using American Apparel blanks for their shirts even though we have to pay a premium to use them.

If I were to criticise, and I might as well, I’d say that 3/7 shirts being logo or name based is a little much, even they’re nicely done, but the quality of the other shirts is good enough and give the line enough variety. Of the launch selection I’d ay that ‘jolly good brew’ is my favourite of the crop. Looking forward to see what these guys come up with in the future.

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