Lega Lega and their fantastic t-shirt packaging

by Andy on April 23, 2012

lega lega milk carton t-shirt packaging

I’m pretty sure I spotted this on Pinterest (feel free to follow HYA’s boards on Pinterest), but can’t find the page now, sorry original pinner. Inside those milk cartons is a t-shirt from Croatian brand Lega Lega, who incidentally also have rather nice tees. I love the what they they’ve clearly put so much effort into more than just the tees to improve the whole t-shirt buying experience. I guess you could say it is a bit wasteful to pack every shirt in a custom made box, but it’s so cool that I think it outweighs the moral qualms for me by some margin.

Red more at The Dieline

  • http://www.troundup.com/ Colin

    Wow these are ridiculously cool.

  • Doug

    I’m always into stuff like this, being a designer. It may not be practical for postage, but hand to hand it’s pretty sweet.

  • http://ilovemadcow.com/ Mad Cow

    Ive been using that same packaging for my tshirt brand for about a year now.
    Also works great as a mailer.

  • http://hideyourarms.com/ Andy (Hide Your Arms)

    Nice, makes a lot of sense for your brand too.

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