ONE LIFE – LIVE IT Apparel is a clothing brand in mid-establishment, we are going to make our first drop of clothing on the 1st October 2012, why so long away? because we want to make it perfect. OLLI Apparel wants the fans to make all the decisions, we will not do anything before asking them whether they like it! At the moment we are putting up proposed designs on our website and fans can vote for their favorite, the winners get printed first, simple! So check out the website and facebook page and let us know what you think.
Andy: Good thing these guys have given themselves until October to release anything because in my eyes there is still quite a lot that needs to be improved, not least that “One life. Live it” is a phrase that the Land Rover community has latched onto in the UK and can be found on stickers adorning Freelanders and Discovery’s. However, I do think that ‘O’ logo that they’ve got going on is pretty nifty, though I do give me usual advice that no brand should start out only selling logo t-shirts as they don’t have a built-in fan base to market their designs to, it’s much safer to create designs that will appeal to a wider audience when you’re first starting out. Also, no matter what stage of the brand you’re at, get a domain and your own hosted website, they’re both very cheap these days and give a much more professional look to any venture (and a cheap WordPress template from Themeforest can give you a pro-looking site with about a day of work on your part).
This post was submitted by OLLI Apparel.