Dance Party Massacre 2012 Fall release is live

by Andy on November 13, 2012

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There are a lot of collections being released right now, it’s hard to keep up!

Dance Party Massacre are celebrating their 5th anniversary with this latest release, and they’re doing so with style putting out 8 new items, all of which I would happily wear (always a good sign). Great lookbook images (and video too), and they even did a ‘Zombie Fashion Show‘ recently to show off the new tees which is definitely worth a look. Tees with run you $20/$22 and the crew neck is $37.95.

This season’s drop happens to be our 5 year anniversary. Launching in 2007 at a house party, the brand has come a long way being carried in stores domestic and overseas, having numerous write-ups in publications, and continuing to have fans who’ve been there from Day 1.

The Fall 2012 collection takes a nod at the past reprinting a top selling shirt from our first season, while putting out an anniversary design to celebrate the time passed. The well-known horror imagery and metaphors Dance Party Massacre has come to be known for is combined with a subtler design approach. The season is taken into context too, referencing Halloween and also using more subdued fall colors not always seen in the line. Overall it’s a mix of new and old, and adjusting with the times while celebrating our core ideas.

Here’s to the next 5 years!

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