New Exciting Brand: SOULSKY

by Andy on March 9, 2015



SOULSKY is a new and vibrant brand started by Ethiopian based designer Semhal Nasreddin. There are 6 t-shirts in this first collection. The t-shirts are colorful and bright, and each one represents a motivational message of empowerment. The t-shirts are very comfortable and made of the highest quality. They come in both men’s and women’s sizes.

Andy: This is almost certainly the first time that an Ethiopian designer has been featured on HYA so that’s really cool, tick another one off the list!

The designs aren’t really to the style that I wear these days but a few years ago these would have been right up my street and they do look nicely done. It’s nice to see a cohesive style running from one shirt to another, so many new brands are all over the place with all the ideas that they’re excited about and end up with a messy looking collection that lacks focus but that’s not the case here.

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