From the category archives:
![jaeblckwhtsprd 480x360 The Dawn of Wisdom [Submitted]](http://hideyourarms.com/wp-content/uploads/2012/07/jaeblckwhtsprd.jpg "jaeblckwhtsprd")
THE DAWN from Wisdom & Athena on Vimeo.
For the time being we would like to share a video that acts as a prelude to our online series.
http://mad.ly/04c492
Andy: To be entirely frank I don’t think that the video is really going to do a lot when it hasn’t got any of your own images in it (and a few NSFW ones too, just a warning to office-dwelling HYAers), but the shirts are pretty cool so maybe you guys should be focusing on that.
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Domestic Sanity Summer 2012 Lookbook from Domestic Sanity on Vimeo.
I got an e-mail from Mark over at Domestic Sanity letting me know about his first line of t-shirts ad tank tops. His exact words towards the end of the message were “I am pretty green to this industry.” When I see that it’s usually not a good sign, but in this case I was very pleasantly surprised by the level of quality that went into the production of their video lookbook, easily as good as some music videos. The quality level seems to run through the rest of the operation too, resulting in a very impressive release for someone doing their first line.
A t-shirt from Domestic Sanity will run you $28 and if you cut the arms off and go for the tank top option then you’re looking at $22 a piece.
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New from the retro recreationists at Found Item Clothing: a nine-screen print yoked around famous sweaters from film, tv, music and points beyond. How many can you identify?
12 Sweaters, 12 Stories
$24 here.
Watch: video of the screen printing process!
Got a tip? Shoot us a message.
Read more of Travis’ work at It Goes To 11.
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Great Weird Science t-shirt at TeeFury today.
Shirt.Woot explain where all the socks go.
Hunger Games meets Batman for no reason I can think of at RIPT.
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The most interesting news at TeeFury today isn’t the tee, but that they now offer ‘afterhours’ sales of the previous days shirt for $13.
Shirt.Woot have a design to anger those of us who spell ‘colour’ correctly.
LOST is gone but not forgotten at at RIPT.
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London based T-shirt company, SquareThursday, have made an awesome stop motion video. Shot atop a car park in South London, UK it shows off designs from the collection available at www.squarethursday.com.
Check it out:
Andy: I watched, I smiled. Really nice animation, thanks for the submission!
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I’m pretty sure I posted a teaser image of this about a month ago, but details and a fun video have now emerged to announce the opening of the Johnny Cupcakes store in Martha’s Vineyeard in Massachusetts this weekend. In typical JC fashion things aren’t quite normal, as there will be a treasure hunt at 11am before the shop officially opens at 2pm. I know it’s a fairly long shot, but if any HYA reader heads down for the opening it would be great if you’d like to submit a few pics and tell us about the experience.
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Seems like making a lookbook video is the hot thing at the moment, Rock Candy have got in on the action with a video of a guy wearing their latest items and playing with a dog.
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Really nice video showing the festivities at Johnny Cupcakes to celebrate the Newbury St store being open for six years.
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This is a bit of fun. Vaughn de Heart celebrated their third anniversary recently (you’d have thought they’d want it to coincide with the release of their latest collection) so founder RoyLyn’s brother created an epic ‘trailer’ for the brand.
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If you’ve been reading HYA for more than 5 minutes you’ll be well aware of the back story behind Juhnny Cupcakes, but that doesn’t stop me from mentioning it every so often. Johnny is an impressive success story and it’s cool to hear him talk about it, I especially liked the bit towards the end where he talks about emotional success being as important as financial success.
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Can’t say that I’d heard of Ambush Apparel before they got in touch, but they have a polished look that suggests they have more experience than a brand putting out their sophomore release. The logo shirt isn’t particularly expiring, if you’re a fan of Ambush then I’m sure you’ll like it but there’s not a lot there for a newbie such as myself. The other designs are pretty interesting though, and good to see a brand putting out a couple of tank tops in anticipation of Summer, gives me hope that the sun might appear on this chilly British weekend.
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You may be aware that there was a film made last year about Bullying in U.S. schools that has been released recently (to a bit of a furore about it receiving an R rating, effectively stopping the people it’s about from seeing it, which was later changed to PG-13 after a few edits). As yo would imagine there is also a campaign around the film to help raise awareness for bullying, the impact it can have on people’s live and to try and stop kids from being horrible to each other.
Kate Upton has provided her (very pretty) face to front the campaign and has also produced a PSA about bullying which you can see above. Why is this on HYA? Because I thought it would be good to mention a serious issue for a change, and because every other site seems to get to write about celebrities so why shouldn’t I?
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Doctor Who meets biker gang style in this shirt from TeeFury.
I really like the style of the parrot on this Shirt.Woot tee.
Street Fighter meets Scott Pilgrim at RIPT.
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“Biff has the phone box” at TeeFury today.
Shirt.Woot are on the Big Bang Theory catchphrase train.
An understated Hunger Games shirt at RIPT today (FYI, the epic Hunger Games list has suffered recently after a lot more HG shirts were removed from RedBubble).
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Really nice Rushmore shirt at TeeFury.
I like this one from Shirt.Woot.
A not particularly brilliant Supernatural shirt at RIPT.
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It’s unusual to find a Star Wars concept that hasn’t been done to death, but Chris Kawagiwa seems to have managed it. Cool to see the process of creating the design too.
Costiness=$25 Buy it at WeLoveFine
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Mega Man based tee at TeeFury today.
Very clever design from Shirt.Woot today, I gues it really did kill the cat.
Labyrinth meets Pac Man at RIPT today.
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