Sure, it doesn’t really show off the clothing to their best, but it is a really cool concept for a photoshoot and has produced some great images that make me want to see more, which is precisely what a brand would want from a lookbook.
It’s been a while since I’ve pointed you guys in the direction of the HYA shop, so why not head on over and take a look? All orders come with free UK postage and every purchase helps support the site. Here’s a reminder of what’s available.
A selection of t-shirts including the HYA logo on a variety of colours (£12.99) and Ben’s freshly released ‘Hair of the Bear’ shirt (£14.99).
Summer is over for another year but we still have a few logo tank tops available for £11.99 each.
Like I said, Summer is over, so that means we’re into hoodie season and the HYA hoodies are really warm, and a bit of a bargain at £24.99.
Yes, of course HYA sells galaxy tights (with leggings coming soon), why on Earth wouldn’t we?
Fashion jewellery starting from just £1.99.
And last but not least, some HYA logo posters and these great illustrations by my friend Steven Gregg.
That is one seriously nice print, and the rest of this new release is pretty great too. Those of you looking back in their catalogue will find that they have restocked some older designs too.
Manzoo is a new label from a couple of designers from Germany and Venezuela offering interesting tees and tank tops with a fun hand-drawn style. Keeping up with the by hand style they’re also printing all the tees themselves which I think is pretty neat, it’s not always the right solution for brands but I think if you’re doing one-colour prints on white tees then it’s perfectly fine and it’s nice to have that bit more of a connection between the artists and the customers.
You’re probably thinking that I’m going to rip Dewerstone for not having enough designs without their logo on, and you’re right, I really do wish that they had more designs that weren’t to do with their name, because I think it’s something that creates a ‘barrier to entry’ for a brand. By putting your name on your goods you make the person need to like your brand before they make a purchase, something that you don’t need to do with a cool piece of art or a pop culture design (though then you’re just using their love of someone else’s ideas to help sell your goods), because the image is the real seller there. It seems like the hard way to go with a brand, but maybe these guys want to go the hard way and create that brand recognition from the start.
It’s quite frustrating since I think otherwise Dewerstone are doing everything else right with their approach to the business and I love that there is a company in the UK stitching their own goods and even using tiny paintbrushes to ensure that their prints are perfect. Then again, maybe it’s just me, after several years of writing about tee brands it’s hard to get excited about a brand with their logo on the shirt, but I think these guys do have the potential to be really, really good so hopefully as they grow we’ll be able to see a bit more creativity on the design front and I should just respect their choices at this point.
They’ve offered a sample to us for review so hopefully we’ll be bringing that to you soon and we can talk more about the quality (which I suspect to be very high) rather than me bitching about logos.
These guys got in touch about a week ago to say hello and I’m glad they did because now we know about their really interest art-based t-shirt designs, loads of really wearable stuff in here. It’s cool to hear from a brand in Israel too as that’s a bit of a rarity on HYA, I don’t know if that’s because of a lack of indie brands out there or they just haven’t been getting in touch with me.
Shirts are €26, and tank tops are €30 with plenty of other stuff available that I haven’t shown above.
You might be wondering what, ‘re-inked’ means, basically it’s a cool way of saying that this classic Seventh.Ink design has been re-printed onto a new colorway, with it available now on goldenrod shirts and white tanks. I really like the goldenrod mixed with that reddish-brown print, looks great. Tees and tanks are both $25 each and available now in limited numbers.
Ambitious Collective introduces its Summer 2013 line. The drop includes 3 t-shirts and 3 tank tops. Take advantage of our promo code FAME at checkout and get 20% off your purchase.
Andy: Pretty cool designs, thanks for the submission.
Clothing and accessories that have a message behind them. Everything is designed and made by the owners — including the necklaces. Lots of attention to detail from the designs, to packaging, to the website.
Current collection is based on HOPE.
Should have a promotion coming up soon for Labor Day weekend.
When you wear Anchored Apparel, you can know that you are supporting an entire community of people who are committed to the same values as you. When you wear Anchored Apparel, you can know that the community supports you, too.
Andy: Looking good, thanks for the submission.
Me? A sucker for a well shot look book? Never!
It feels like a long time since I’ve written about Make Believe, I was worried that they’d gotten out of the tee business, so it’s great to see them back with some new tees and a couple of short sleeve button-down shirts. Tees are $25-30 each and those button-downs are $60.
Make Believe Clothing
I know that I’m showing you photos of a lot of tank tops here, but the designs are available in t-shirt form too. Come to think of it, I’m not sure if these designs are new, but I certainly can’t remember them so they might be, the lookbook photos are new at the very least!
Tees and tanks are $25 each and available now at Bluu Dreams.
Two cool new designs from Seventh.Ink based on the idea that “we humans tend to indulge in various “poisons” throughout our lives, both willingly and perhaps unwillingly. Our human nature makes us gravitate towards things that don’t always have our best interests in mind.. but nevertheless we continue to indulge in our favorite poisons.”
The designs aren’t just available as tee and tank tops, there’s also prints, engraved flasks, and engraved iPhone cases. Neat!
Get Better Clothing are a new one on me, but they got in touch to let me know about their Summer collection and I sure am glad that they did since I really like the style of their designs. I’m not sure which of those above are from the new collection, the bear and cowboys & indians designs definitely are, but the others may be older. Still, with this being our first look at them I thought there was no harm in showing off everything they’ve got.
Tees come in at £24.99 and crew necks are £34.99 including delivery in the UK, which isn’t bad at all, but HYA readers can get 15% off their orders with the coupon code HYA15. They’re an eco-conscious bunch so some of the shirts are organic bamboo fibre, which always feels good (and is naturally anti-bacterial, which is always good during the hot and humid months), and they print with water-based inks and package using recycled and recyclable card and paper. Go team green!
Hide Your Arms isn’t a place for politics, it’s a place for showing you guys cool clothes. That said, if there were less guns in the US, and it was harder to buy them, there would be less gun deaths (and probably less homicides too), it’s as simple as that. The cool thing about this design is that it is actually pretty wearable, it makes a statement and does it in a way that doesn’t have to compromise your style, like most political shirts do.
Crew necks, tees, and tank tops are available in the Akomplice store now.
Pipiripau have added a couple of designs to their store recently, both available as tees ($24) or tank tops ($22, male and female cuts). They’re both designs that use the brands name, but I think that they’re “logo tees done right”, which makes them less of a product for die-hard fans of the brand, and even casual visitors are likely to pick them up, which is a good balance to have.