




I have run out of good things to say about Random Objects… so I’d better Shakespeare it and just make some stuff up…. their designs are magnifilicious!
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From the category archives:





I have run out of good things to say about Random Objects… so I’d better Shakespeare it and just make some stuff up…. their designs are magnifilicious!
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I think that this might be the first time that I’ve ever seen a brand sell their own shot glasses, and ear plugs for that matter, so bravo to Small Victory for a couple of HYA firsts.
You know what’s really cool about this release? It’s so reasonable, when I saw the tees I expected them to be £20 a piece, but they’re actually only £12 each, par for the course for our American friends, but compared to other brands in the UK they’re an absolute steal.
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Impressive new collection from Sin Star, I’d say that it follows a lot of the trends that are hot in the UK at the moment, but I’m fairly sure that does Sin Star a disservice since they’re probably actually influencing the scene at the moment. There’s a load more in the collection but I didn’t want to put too many images in this post.
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Three gorgeous designs as usual at Sevenly to send $7 per item towards Love Without Boundaries, a charity that gives orphaned children with birth defects the surgery they need and help to give them a family in a permanent home.
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Cool new collection from VXRSI, some of it has an MMA influence that I think is a new angle for them, but it’s still subtle enough that people who aren’t into the sport can still enjoy the designs. It’s all nicely priced too at $18-$24 for an tee or tank top.
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I am constantly impressed by the quality of designs at Sevenly, but it’s so depressing hearing about all the people that they’re helping with their charity donations. Can’t a guy just bury his head in the sand and enjoy the fantastic artwork?
This week $7 from every tee sale if going to the Polaris Project, which works to help fight against human trafficking and modern-day slavery.
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I’m usually fairly cynical about charity t-shirt sites, Sevenly has proven to be an exception since they always (always!) have good looking tees and give a good portion of the shirt cost to charity, but the effect that this weeks donation can give has really floored me. As usual, buying a shirt from Sevenly will result in $7 going to their chosen charity of the week, which this week is End7, a charity dedicated to eliminating seven neglected tropical diseases by 2020, a lofty goal, but why aim low when you’re dealing with diseases?
You’d think it would be quite expensive protect children from seven different diseases, but it’s actually just 50c, and that’s not for one dose, that’s protection for a whole year, so your $7 will ensure that 14 kids don’t get “elephantiasis, river blindness, trachoma, snail fever, hookworm, whipworm and roundworm.” It’s amazing just how much of a difference such a small amount of money can make.
Also, the designs look great!
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No need for my usual rant about how hard it is for a logo-based brand to establish itself because I really dig the logo on No Good‘s tees, totally wearable and you don’t need to be a fan of the brand to appreciate it. I like the pocket tees with the patterns and I do like the movie based pocket tees but I am quite sure that if they came under any scrutiny from a lawyer they’d have to stop selling them as I doubt that they have permission to use the images. Doesn’t stop them being cool, just a bit questionable in terms of copyright.
They’ve got more stuff available than is shown above, I just didn’t want to get too carried away with the photos, click on through and check them out. Tees are around €25.
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Welcome to The Dojo.
A South Florida based brand trying to recruit new ninjas everyday into the sly lifestyle.
www.slyonesco.com
Andy: It must be very boring for regular readers to hear me bang on about product photos all the times, but this is going to be another instance of that. I really like the lookbook photography that’s displayed here, it gives me a really good feeling for Sly Ones and whatthey’re trying to represent, but when I go to their Big Cartel store all I see are the ‘tees on hangers’ photos, which of course there’s nothing wrong with using them, but it seems odd to do a photoshoot and then not use the photos on the main point at which potential customers will see the goods.
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Some very good looking tees and tanks from Brooklyn Treasury in this latest release. They’re pushing our usual envelope a bit with tees being $38 a piece, but there are certainly more expensive tees out there and I could walk into most shops in the UK and come out with something less nice for much more.
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Hey,
My name is Chris Grosso and I’m the founder of an up and coming clothing company called SHEMM Apparel. I’m 20 years old from Toronto, Canada and I’ve been working on my company for just about a year. We have been featured at several events and we have also sponsored a club event for one of our sponsored music producer’s.
SHEMM APPAREL is targeted towards two different scenes, the artistic scene for those who express their creativity through art and the extreme sports scene for those adrenaline junkies who love putting out risks to gain satisfactory rewards. So far we’ve sponsored Electronic Musicians as well as dancers and are looking to sponsor some athletes soon.
Our style would have to be best described as hipster meets extreme sports, where the hipster arts collaborates with the boldness of an extreme sport athlete. The design of our recent 2013 spring/summer line was inspired by what we believe to be a perfect summer which consists of chilling out on the beach, wakeboarding at the cottage, and going to music festivals.
My goal with this company is to create a family like mentality through the brand and give undiscovered talent a brand that will actually take the time to view their material with hopes of gaining a sponsor. We want to help those with real raw talent get the recognition they deserve. In addition, we want our group of sponsored individuals to feel comfortable to come together, collaborate, feed off of each others positive vibes and ultimately help each other reach their dreams and goals!I hope you take the time to check out my brand.
Thank You!
Social Media:
http://www.facebook.com/shemmapparel
http://instagram.com/shemmapparel
https://twitter.com/shemmapparel
Andy: I read through the blurb here and thought it all sounded pretty positive, and then I looked at the photos. I just didn’t feel a connection between what I was being told and what I saw, which is disappointing, because it sounded like it could be quite exciting. It would also be good if there was simply more available to buy, a brand needs to have more than one t-shirt, two vests, a crew neck and a hat on sale, I have more than that in the HYA store, and HYA isn’t even a brand or something that I take that seriously in terms of a shop. Also, the website is sorely lacking in an ‘about us’ page, the information that is in this post should be available in one form or another on the website, otherwise casual visitors just aren’t going to have any idea why what they are buying represents what is claimed. There is promise in this brand, but I think it’s hidden away behind getting caught up in sponsoring people an events and the glamourous side of owning a brand rather than pushing the hard parts and focusing on what actually matters to the end customer.
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I am really digging these latest designs from CX.City, the use of strong, iconic symbols and images really helps to create a very wearable collection. You’re looking at $26.95 for tees or tank tops.
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Sevenly have teamed up with Next Door (a charity fighting domestic abuse) to raise some money for their important work. As usual the designs are top notch, they seem to always have a solid line-up of designs over at Sevenly. $7 from each sale goes directly to the charity so if you like any of the designs then pick one up and feel better about yourself for helping someone out!
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Sevenly have partnered with Autism Speaks this week, giving $7 from each sale as usual to help the charity. Five very nice designs available in various styles and colourways, have at it!
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There’s discharge (aka so soft you can barely feel it) ink used on the red tee, and both the tank tops, whereas the lapis blue tee couldn’t be discharged and so is just regular plastisol, but the printers did a great job and it feels good too.
Sizes are limited for most items, so if you like the look of something do pick it up as it could be gone soon. I’d love to be taking more packages down to the Post Office and spreading HYA far and wide. Would love to get feedback from you guys about the new stuff and what you’d like to see in the HYA store in the future!
Check them all out at the HYA store, where there is shipping available worldwide (I charge you for shipping what the Royal Mail charge me, I think that’s the fairest way to do things) and if you’re in the UK and spend more than £30 then you can get free postage.
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Aaron got in touch a few days ago to let us know about his latest collection at Aaron Andrews Apparel and it’s pretty impressive. There’s a nice mix of graphic designs and also a new side of the brand, the ‘Whitetail Collection’, which is a bit more subtle with a bit of a collegiate feel to it. Very nice lookbook photos too, really showing off the goods well. With Aaron going for what seems like a more premium look with these new items you’d almost expect the prices to be cranked up but that is not the case at all, with tees being $20, the tank top $25, and those crewnecks are reasonable at $35.
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I don’t usually post about reprints, but this is the first time I’m seeing this vest print from Your Eyes Lie and even though it’s for women and I don’t wear vests I do really like it.
Costiness=£28 Buy it at Your Eyes Lie
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Many new brands seek to be the voice of their generation, but Rushn Red simply seeks to encourage people to actually live life. Through their designs and ultimately your fashion choices, Rushn Red wants individuals to live life to the fullest at all times and rather than fear change, embrace it. They have opted to make their signature color and of course name to be ‘RED’ because its sends a strong message about one’s personal convictions and their willingness to stand by them. Their mantra is “Live, Love, Learn!”, which represent ‘Live every day to the fullest, love what you do, and learn something you did not know the day before!’
Andy: To be entirely frank, the designs aren’t for me, but that doesn’t really matter, there are lots of brands doing just fine without the Andy seal of approval. The website is pretty old school and not optimised well (e.g. thumbnail images on the store are merely scaled versions of full-size images, so you have to download a 3MB for each thumbnail, that means the men’s shop and women’s shop pages are 18mb each which is far too much) which could be off-putting to people that are used to seeing something more modern. It’s a weird contrast, they’ve clearly spend decent money having several designs printed in male and female styles, taken good photos of the products (which is my usual complaint with new brands) and then it’s let down a bit by the website, if they were to sort that out I’m sure that they’d see a lot more sales.
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I was rearranging my bedroom recently when I found the shirt that Sin Star sent to me a while back (yes, sometimes I forget what shirts I own), it’s a lovely quality shirt, the print was really soft, a bit too much of a fashion fit for my frame, but still surprisingly flattering when I wore it, they do justify the premium price tag. So with that fresh in my mind it was great to see that they launched their Spring/Summer collection for 2013 recently. I’ve put a few things in the gallery up there, but to be completely honest I have no idea if that’s everything in the collection or if I’ve included some old stuff in there since I was just grabbing items from their ‘new‘ page. Lots of strong designs available, tees crew necks and vests in the line up, well worth checking out in more detail.
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