From the category archives:


The San Francisco-based men’s lifestyle brand FAZE Apparel is known for being FEARLESS when it comes to its unselfish use of color and fabric combinations. The main theme for the brand’s Spring/Summer release is an obvious one – color, and lots of it! FAZE Apparel’s “Color is Power” collection, as it is called, takes a path that is familiar for the brand but one that is different from some of today’s fashion trends. The current landscape of fashion has been a darker one and this new collection is here to add color…plan and simple.

When it comes to detail no stone has been left unturned with the “Color is Power” collection. Some of the highlights include the Fearless Society tee which sports a colorful lightning bolt pattern and vibrant red heather tanktop that the “W” design graces, Check out some of these lookbook images to get a glimpse of the collection yourself. You are able to get your hands on Delivery 1 of the “Color is Power” collection at the FAZE flagship store located at 3236 21st Street, San Fran, CA and online at Stay FAZE’d!

Andy: Thanks for the submission!

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Kicking off 2014 with a bang, Still Proud brings us their first drop of the year. Aptly titled “Memoirs,” the release is a trip down memory lane for SP featuring reprints of some of their most popular designs throughout the brands 5 year existence. Heavy on a theme of self empowerment & defiance, the release encompasses three graphic t’s (inc two girl prints), a snapback, windbreaker, raglan tee & tank-top. This release is even more limited then their previous ones keeping the quantities (minus the snapback) at 25 pieces and under so be sure to hit their store ( & scoop something up quickly!

Andy: Thanks for the submission!

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Vahx Launch Sale!

by Andy on March 12, 2014

The Vahx brand is launching on March 20th. Repping the incomplete V is symbolic of the never ending pursuit of betting yourself and creating yourself.

First 100 sales get a shirt thrown in free. All orders within the first week get the chance to receive our next launch free simply by posting their order to Instagram with the hashtag #VAHXfirst100.

Follow us on Instagram for more information. @vahx

Andy: Well that top photo is certainly one way to get people interested in your vests.


Valentine’s Day 2014 Look-book is up:

Shop the collection here (10$ – 20$) :

Andy: Cool lookbook, thanks for the submission!


Scared Til Death and their badass new range

by Andy on January 2, 2014

Looks good!

Scared Til Death


Here’s something that I didn’t expect, Vespertine Machine, a brand that have been mentioned on HYA a lot, have changed their name to Raccoon Brand and seem to now sell clothing that only features raccoons. Is there anyone else that thinks this is quite a surprising change of direction for them?

The designs aren’t really to my personal taste, but there’s certainly nothing wrong with them. I’m genuinely interested to see where they take this since it does feel like such a departure from the previous iteration of the brand, can they really just keep making tees about Raccoons? Cats maybe, but Raccoons?


Last time we looked at Big Bad City they were yet another company going down the Kickstarter route to get their line off the ground. That was successfully completed and they now have shirts and some new designs up on general sale now. Shirts look good, it’s not a style that we see often on HYA, but they’re certainly interesting and wearable.

Shirts are £23 a piece plus postage, but HYA readers can get 10% off using the coupon code HIDEYOURARMS.


Sometimes I’m just really lame when it comes to posting about brands that I like, because Domestic Sanity got in touch at the start of August and I’m only just posting them now, poor show Andy-man!

As ever, I’m impressed with the design quality on show at dsanity, and I’m sure that the attractive model in her underwear isn’t clouding my judgement at all. Seriously though, everything in the unisex ‘Of Money and Man‘ collection looks great with some really wearable designs. I like the ‘Suburban Camouflage‘ collection too, but with it being for the ladies it’s a bit harder for me to get excited about it.


Manzoo – Half Man, Half Zoo

by Andy on September 9, 2013

Manzoo is a new label from a couple of designers from Germany and Venezuela offering interesting tees and tank tops with a fun hand-drawn style. Keeping up with the by hand style they’re also printing all the tees themselves which I think is pretty neat, it’s not always the right solution for brands but I think if you’re doing one-colour prints on white tees then it’s perfectly fine and it’s nice to have that bit more of a connection between the artists and the customers.


Let’s take a look at PIPELED from Israel

by Andy on September 4, 2013

These guys got in touch about a week ago to say hello and I’m glad they did because now we know about their really interest art-based t-shirt designs, loads of really wearable stuff in here. It’s cool to hear from a brand in Israel too as that’s a bit of a rarity on HYA, I don’t know if that’s because of a lack of indie brands out there or they just haven’t been getting in touch with me.

Shirts are €26, and tank tops are €30 with plenty of other stuff available that I haven’t shown above.



A whole load of new stuff from SMPLFD

by Andy on September 3, 2013

Big release to finish off SMPLFD‘s Summer range, and that people are talking about how Summer is over now shows that I’m a little but late in getting this posted, but I think there’s still enough sun left that we might get a few more tank top days before thicker clothing is needed. If anything takes your fancy don’t forget to use the coupon code HYA15 to get 15% off your order.


You might be wondering what, ‘re-inked’ means, basically it’s a cool way of saying that this classic Seventh.Ink design has been re-printed onto a new colorway, with it available now on goldenrod shirts and white tanks. I really like the goldenrod mixed with that reddish-brown print, looks great. Tees and tanks are both $25 each and available now in limited numbers.

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Ambitious Collective introduces its Summer 2013 line. The drop includes 3 t-shirts and 3 tank tops. Take advantage of our promo code FAME at checkout and get 20% off your purchase.

Andy: Pretty cool designs, thanks for the submission.


Anchored Apparel [Submitted]

by Andy on August 27, 2013

Clothing and accessories that have a message behind them. Everything is designed and made by the owners — including the necklaces. Lots of attention to detail from the designs, to packaging, to the website.

Current collection is based on HOPE.

Should have a promotion coming up soon for Labor Day weekend.

When you wear Anchored Apparel, you can know that you are supporting an entire community of people who are committed to the same values as you. When you wear Anchored Apparel, you can know that the community supports you, too.

Andy: Looking good, thanks for the submission.


I know that I’m showing you photos of a lot of tank tops here, but the designs are available in t-shirt form too. Come to think of it, I’m not sure if these designs are new, but I certainly can’t remember them so they might be, the lookbook photos are new at the very least!

Tees and tanks are $25 each and available now at Bluu Dreams.


Two cool new designs from Seventh.Ink based on the idea that “we humans tend to indulge in various “poisons” throughout our lives, both willingly and perhaps unwillingly. Our human nature makes us gravitate towards things that don’t always have our best interests in mind.. but nevertheless we continue to indulge in our favorite poisons.”

The designs aren’t just available as tee and tank tops, there’s also prints, engraved flasks, and engraved iPhone cases. Neat!


Hide Your Arms isn’t a place for politics, it’s a place for showing you guys cool clothes. That said, if there were less guns in the US, and it was harder to buy them, there would be less gun deaths (and probably less homicides too), it’s as simple as that. The cool thing about this design is that it is actually pretty wearable, it makes a statement and does it in a way that doesn’t have to compromise your style, like most political shirts do.

Crew necks, tees, and tank tops are available in the Akomplice store now.


Tees and Tanks from new UK brand My Yard

by Andy on August 2, 2013

I don’t want to sound like a shut in when I say this, but when you work from home, and out of your window there’s just fields and trees, you don’t see that many people, so it’s easy for me to forget what people actually wear in the UK. When I was on holiday I got a really good impression of what ‘young people’ and I have to use that term because I just don’t wear the same stuff as the youth of today, are wearing, and it was a lot like the stuff from My Yard. All over prints are big right now, and usually I’m not a fan, but there seems to be a trend at the moment of making all-over pieces that are a bit more subtle and understand, and I think that the muted colour palettes at My Yard do make their designs a lot more appealing to me. They’ve got some interesting stuff (I’ve inlcuded everything in their store above) and it’ll be interesting to see what they come up with in the future.


Pipiripau have added a couple of designs to their store recently, both available as tees ($24) or tank tops ($22, male and female cuts). They’re both designs that use the brands name, but I think that they’re “logo tees done right”, which makes them less of a product for die-hard fans of the brand, and even casual visitors are likely to pick them up, which is a good balance to have.


Stay cool in the cool in the summer with your No Pain No Profit Tank!

The No Pain No Profit Motto: “No matter how painful, hardwork brings great rewards, which are not without profit.”

Hide Your Arms readers save 20% off your purchase with coupon code: gpanation

And: Nice, thanks for the submission.

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