From the category archives:


New ALIVE Clothing T-Shirts and Tanktops

by Andy on July 28, 2015

ALIVE Clothing new summer range is here!

Fresh designs for sunny days, printed on high quality soft cotton Stanley & Stella apparel are now available in the ALIVE Clothing online shop.
New prints like the graphically „White Wolf”, the ubercute „Birdy Hedaphones” or the stylish „Alive Logo” – great new designs for beegarden, beach or your urban balcony.

Brand new ALIVE Clothing added a range of stylish boys and girl tanktops in a tasty selection of fresh summer colours to their collection.

Andy: Love the style of these illustrations.


Peter Bagshaw has released his new collection called “Scarabs”. Each design is hand drawn and manually silk-screened onto cotton triblend and jersey Next Level tee shirts. Designs are exclusively available in mens and womens on his website (

Andy: I think this shirt is a prime example of why having a real photo would make a shirt a lot more exciting to me as a t-shirt buyer. The artwork doesn’t necessarily appeal to me personally, but I’d probably like it more if it was presented in the best possible manner.


Aloft – Boundary Layer Apparel

by Andy on July 28, 2015

Dear Friends, Pilots & Customers

Welcome to our shop and blog.

We finally made it, after a lot of blood, sweat and tears, Aloft Boundary Layer Apparel has become a reality. Our dream started in September 2014, when we realised that there were no stylish clothes for paragliding pilots, especially not for women. We had searched all of the stands in Coupe Icare and came away disappointed. We then started to brainstorm…….a lot…….and more, then slowly a concept materialised. We wanted to make cool, stylish, functional apparel for pilots, not expensive but also not cheap and shitty. No more childish designs, no more ’80’s motives, we wanted to reflect on how the sport has progressed, no longer is it a sketchy take off followed by a glide and unpredictable landing, instead we actually fly, like birds, sometimes even better! Xc flights of over 300km triangles, heights over 7000m, we soar along coastal ridges for hours. And then there is acro… explosion of speed, dynamic and high Gs, weightlessness, spinning delicate helicos, connections and then all twisted. Yes we actually fly!
Aloft means : up high, above, in the air, and originates from the old Norse “a lopt” We chose this name because it suits, is short, uncommon, light and describes our brand image really well.

The company was founded by us: Niki Szedenics and Ivan Purcell. We are based in Switzerland, deep in the mountains and have both been flying since 2011 and enjoy all kinds of flying especially acro. We have done everything ourselves, all designs, branding, logos, online store, blogs, social sites, finding manufacturers, photography, promotion, advertising, connecting, integrating, networking, Coupe Icare trade stand, finding pilots to sponsor, learning about insurance, tax, book keeping, business plans and thrown in all our own money.
We will be the first company to tackle the clothing segment for paragliding pilots in a serious way and provide great designs which we all deserve. Until now pilots have been wearing surf, skate and mountaineering brands. We will offer clothing for all types of pilots including acro, XC, paramotor and the ‘local mountain’ flyers.

In 2015 we will be offering T-shirts, hoodies, caps and neck tubes. In 2016 we will add soft shells, fleeces and puff jackets ect, of course always with cool designs, and pilot specific details. We hope to offer a complete range in 2017 including outer layer jackets and pants, pullovers, shorts, beanies, caps, belts, bum bags, face masks, ect. We will also do our best to make a flying overall (one piece suit) that actually looks cool, no easy task!

We will have a stand at the Coupe Icare 2015, so people can see our stuff and meet us personally.
So we think that is all for now, please like our facebook page and spread & fly the word!

See you aloft
Ivan and Niki

Andy: That’s certainly a niche of the clothing world I’ve not seen catered for in the past! Cool designs, as ever I’d like to see real photos of the shirts on the site instead of mockups, they have a few genuine shots on Facebook and the shirts look good, so hopefully they’ve got a shoot lined up soon to make the shirts a bit more attractive to buyers.


Me King – Men’s Premium All-Over-Print T-Shirt. This classic cut, 100% Polyester premium shirt. This must-own top comes highly recommended. All shirts have a limited production run of 195, certified, and tripled audited. All Exclusive Collection t-shirts are processed and printed in the United States.

Andy: Sometimes I look at the things people submit and wonder why they think I’d like this considering it’s like nothing else on the site? Still, there is definitely a market for stuff like this but I doubt it will be popular with HYA readers. It’s interesting to see how far all-over print tees have some though, even over the last couple of years.


Color Bomb!

by Andy on July 27, 2015

Modern X Groovy …Colorful Flashing Clothes for extra great brain drives! Don’t forget to comment if u like the Products.

PEACE!!!Ultra-soft and lightweight, our dye-sublimated tanks are printed on 100% polyester to keep you cool while you’re looking cool. True to size, a sublimated tank is the perfect way to add a new level of boldness to your warm-weather wardrobe. Made in USA.

Andy: A little too colourful for me (I look down at myself and notice I’m in black chinos, a black tee, and a dark grey jumper today), but they are really cool.


RSI Apparel

by Mr Four Fingers on July 25, 2015

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I have definitely been away from Hide Your Arms for far too long. But now I’m back and I bring you RSI Apparel. I’m not sure how I found these guys but I now follow them in/on the haze of Instagram.

I recently bought a tee from them and oh yeah it’s fine. Being a massive Iain Macarthur fan, I was stalking his website one night gawking and slobbering in equal measures until I found ‘Rumpus Face’. An Indonesian style crazy ass face. Not a technical term of course. This screenprinted t-shirt beauty belonged to the online store of RSI Apparel. Insta buy. Done.




The parcel arrived with the great touches of a caring brand. Things like a personal note and stickers that never fail to impress. The design itself is great and matched perfectly with gold paint /inks on black fabric. Some of the fabric texture breaks through a little, though this could be intentional. The result is that the design is not metallic shiny and ‘heavy’ like foil print but rather a little softer with medium hand.

Being a designer I found it almost strange that the tag was gold foil blocked for an online order. It may not seem like much but it says that these guys are investing into their brand and due their credit.

If you want a cool design, not slim fit but somewhere in the middle (for me at least), at a great price then check out the amazing range at RSI Apparel. Oh yeah I failed to mention that their grossly talented artist roster includes Paul Jackson, Godmachine and Tony Graystone to name but a few.

Yeah, worth a visit I would say.




Jon Wye Clothing Co. Needs Your Help To Expand Their USA Made Product Base

With your help, the DC company aims to bring its “We Make Awesome” flare to the world of luxury apparel. First up, and just in time for fall and in preparation for ugly sweater competitions around the world; Jon Wye’s Ultimate Ugly Sweater. The luxury knit sweater dons one of Jon Wye’s most divisive designs; the humorous image of a cat licking its butt while day dreaming  of sweet, sweet ice cream.

The Jon Wye Company (est 2004) is a successful indie apparel line with a ‘Made in the USA’ focus. It is most known for handmade graphic leather belts and story driven graphic t-shirts.

Founder and owner, Jon Wye says the time to enter the luxury apparel market is now. “We have the technology. We have the capability to build the world’s first cat butt sweater,” says Wye.

The design is in the same vein as the company’s successful graphic t-shirts and Wye is confident that if the company’s Kickstarter goal is met, the sweater will be a huge success. “It’s what the people want. It’s what they need,” he says.
Wye’s designer, Dyanne Marte, an industry veteran states, “We have gone through a few rounds of samples during the development stage and we really wanted to fine tune the fit and the quality so it’s just right for our customer.” The sweater is made of cotton, viscose and a little bit of silk. “It definitely has a luxury feel to it,” states Marte. The quality of the knit means there won’t be any issues with pilling or shrinkage and it is machine washable. A jacquard knitting technique was used to make this sweater and the design of the cat butt is actually knitted into the sweater. This is not a simple embellishment on an existing product. works on an “all-or-nothing” policy. Jon Wye Clothing Company must reach their goal of at least $12,000 in 30 days in order to receive any funds. At their second goal of $24,000 a women’s fashion fit version of the sweater will be introduced.

Check out their project at and track their progress by following them on Twitter/Instagram (@jonwye) and Facebook. Every dollar will fund your hopes of winning the next ugly sweater competition.


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Check us. Our website dropped last year Aug 29th. I would like to premier some of our top items on this blog for people to see. Til Death Do Us Part, Graffiti, & The World Empire are all doing very well. We have a $100 Giveaway going on, and details are in our commercial we recently released. YouTube: GMK CLOTHING COMMERCIAL Discount Code: WIN100

Andy: Not to my personal taste but I can see why people would like their style.


All 50 Project

by Andy on July 7, 2015

The All 50 Project is our biggest release yet! The collection features a different t-shirt for each of the 50 states and also includes a portion of profits being donated to a school in that state through

All made and handprinted in the USA. See it all at

Andy: I have seen concepts like this before and whilst I like the idea the designs never quite make me happy, but thankfully that’s not the case here, great looking designs no matter where you’re from!


A new crowdfunding campaign is reaching for the stars, with New Zealand-based online T-shirt store offering limited edition organic T-shirts of 16 influential people designed with images from NASA’s Hubble Telescope. The campaign will run for 30 days, and only 100 T-shirts of each influential person will ever be made.

The campaign has been created as a marketing activity to assist in Spaced Out Shop’s recent start in business and aims to raise at least $10,000USD over its 30-day duration.

“This is your chance to be one of the very few people in the universe that will ever get to wear one of these T-shirts”, says Spaced Out Shop owner Scott Townsend.

For the campaign Spaced Out Shop have created designs of these 16 influential people: Neil deGrasse Tyson, Russell Brand, The Dalai Lama, Albert Einstein, Marilyn Monroe, Bruce Lee, Che Guevara, Jane Goodall, Joe Rogan, Nikola Tesla, Steve Jobs, Alan Watts, Marcus Aurelius, Amelia Earhart, Chuck Norris, and Jimi Hendrix.

The T-shirts can be purchased for US$35 each through Spaced Out Shop’s Indiegogo crowd-funding page. A range of other perks are available to contributors, including a ‘$500 Custom Spaced Out T-shirt’ perk, where Spaced Out Shop will create a custom design of a person or object of the contributor’s choosing if they pledge at least $500.

“I get really excited when I look up at the night stars, when I think about the infinite awesomeness that is space. How amazing it is to be alive, because life as we know it is so rare, yet so insignificant,” says Scott.

He started Spaced Out Shop to share his passion of space and advocate cosmic awareness, “through simple and bold design these products create a window into space and time for others to wear, to enjoy, to discuss, and contemplate.”

Andy: I quite like the designs, but $10,000 is a lot to be after on a t-shirt crowdfunding campaign, and having such a large target might put people off pledging if they don’t think the campaign will reach it. If I was doing this I might have gone for a smaller amount of people/designs so that I could then target each of them for their own promotional campaigns, presuming that the high figure is because they are having to produce a certain amount of shirts in each design for them to be viable so reducing the number of designs would have proportionally reduced the funding target. They also have that New Zealand premium going against them (I don’t think I’ve ever seen a cheap tee from NZ, they just cost more to produce there). They’re up against it so I wish them luck because this is a pretty cool idea. Whoops! I misunderstood and didn’t realise that the campaign was a flexible funding goal so even if the goal isn’t met then the shirts will still get sent out, which changes things completely, since the lofty goal doesn’t make a big difference as it doesn’t really matter whether it’s achieved or not. With that in mind, if you like it, pledge on it!

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Grafitee new eshop: Our top 3 brands

by Benedicte on July 3, 2015

Maybe you’ve heard already but our friends at Grafitee have decided to take a new road and added a marketplace to their t-shirt blog.

Hopefully this will be great for the indie tee world! To wish them success in this new adventure, we’ve decided to talk about three brands picked in their marketplace. To make it funnier, we picked three brands that you’ve never heard of on HYA yet.

Maybe you’ll find some inspiration there, and maybe you’ll find your next tee!

1. Unionwell

Based in Indonesia, this brand is inspired with great vintage hand lettering and US old school style. Tees are perfect for bikers and mechanics fans. Bikes, tigers, speed, adventure, their universe is pretty great and the tees are printed with water-based inks on a 100% cotton canvas. Great cuts and great basics for the Goodness in ride.





2. Fresh Kaufee

In a completely different universe, this is a brand inspired with the effects of cafein on our bodies. What’s really interesting here is that everything from design to packaging has been based on this coffee universe. Tees even come into small coffee bags. This texan brand really has some nice pieces.





Our number three is an indie brand from Brooklyn trying to raise political and social consciousness. The indie brand has created strong, colorful and powerful geometrical designs with many independent street artists that share their values.




Go check Grafitee marketplace and let us know about your top 3 !


Wear your identiTEE with a mymaptee

by Andy on July 3, 2015

Not a fan of patriotic tees? I wasn’t either, which is why I designed my own: mymaptees. These tees are not overly obnoxious and loud like other where-you’re-from-tees that you can only really wear on an occasion (say, an independence day) or when you’re feeling boastfully patriotic. mymaptees are subtle and simple, and great for any occasion (PanAm Games, Olympics, UEFA or FIFA games, any national sporting events) and non-occasion.

If you don’t identify with a country, perhaps you identify with a continent (also part of our collection). Better yet, maybe you’re from a few countries or want to highlight all the countries you’ve traveled to on a mymaptee. If that’s the case, shoot us an email at and we’ll custom design you a one-of-a-kind tee at no extra cost, and add it to our collection.

So far, we’ve got tees and tanks for countries in the Americas (because of the PanAm Games), but we’re working our way through the other continents and uploading new country tees regularly. If you want your country bumped to the top of the to-design list, email us and we’ll get ‘er done.

All tees and tanks are currently on sale for a limited time only in light of the PanAm Games. We’re also offering free shipping for orders of 3 or more. Check us out @!

Andy: I like the style of the map, which is probably a good thing since it’s their only design!


MÜGEN COLL 2015 Summer Colelction

by Andy on July 3, 2015

MÜGEN COLL is a new, fun Japanese, art and style inspired brand founded by Jordan Taylor and Taco Shinozuka. ?? ( pronounce /mügén) is a Japanese character commonly used in many of there designs which means ” a forever lasting dream” . They have a fresh, universal minimalist style that seeks to design fun and comfortable clothing for everyone.

They just released a summer collection that consist of 2 designs. One being the “Hanabuchi” black tee Designed By Taco Shinozuka “hanabuchi means floral border. the floral border might seem like the main focus but actually the design focus was on the space between the graphic and type.” – Taco Shinozuka

Also the “Visions” white tee first hand drawn then digitized by Jordan Taylor.

Andy: Very cool designs!


Ambitious Collective Summer 2015

by Andy on July 2, 2015

Ambitious Collective is proud to present their Summer 2015 capsule which consists of five new graphic tee designs. These along with previous collections are now available in our online shop Use promo code “FAME” and get 20% off your purchase.

Andy: Really nice collection!


Wazool has been producing some of the funniest and trendy shirts for quite a few years now, if you hear about something crazy going on in the news expect Wazool Clothing to have a shirt about it.

Andy: Not the kind of thing that I would wear but I can see how these might be fun at a festival.


What Does Your T-shirt Say…About You?

by Andy on July 1, 2015

Los Angeles street photographer Bravo Valenti shoots a wide array of L.A. people whose t-shirts often reveal more about them than one may immediately realize. “I had noticed that the sayings, graphics and styles of people’s t-shirts often revealed things about them that they themselves were often unaware of,” photographer Bravo Valenti explains. “So I decided to go on a photographic journey that would visually stimulate the viewer to wonder what does this t-shirt really say about the person wearing it.”

For example, Valenti shot a guy wearing a t-shirt that said “Sorry for Killing It.” “When I took the picture, I had no idea the guy was a Marine. I doubt he even sees the irony,” Valenti explains. “My very first picture was a young teen, wearing a hardcore BDSM graphic on his t-shirt while out with his mother. It kind of shocked me and I realized there was fertile territory here to explore visually. Sometimes, the photo may just be something serendipitous, like when I shot a black kitchen worker with braids who was wearing a t-shirt from the restaurant where he worked, called “The Venice Whaler,” in front of a photo on their wall of reggae singer Bob Marley. Suddenly, I had a picture of Bob Marley and the Venice Whaler.”

Since starting the blog over a couple of months ago, does Valenti have a favorite photo? “Sure. My one hundredth pic was of a teenager drinking on Hollywood Boulevard, wearing a t-shirt that said “Los Angeles- Only the Strong Survive.”

Sometimes Valenti will shoot someone just because they look cool in their t-shirt, or their t-shirt is unique. But if you look carefully at his photos, there are often hidden meanings, double entendres or surprise messages embedded in them. “I think my followers enjoy the fact that it’s about much more than t-shirts. It’s really about people and what’s going on in their minds, and how their t-shirt is, in no small way, a window to their soul.”

Andy: Really cool idea!


Brooke Thomas, founder of Past & Prologue, launched the brand because she wanted to wear her Shakespeare fandom as often as she wears her film and TV fandoms.

Fact is: t-shirts are great, geeky t-shirts are the best kind, but literary geeky tees aren’t as ubiquitous as book worms would like.

Past & Prologue offers a variety of tees to suit every bard lover. We’ve got silly ones and serious ones, we’ve even got tote bags.

We hope you like our launch tees – follow us on twitter and facebook to be the first to hear when new lines come out! (@past_prologue /pastandprologue)

Use discount code BILLHASANEWHABERDASHER for 10% off.

Andy: Cool idea, as usual I would like to see the real thing instead of a mockup but I know I say that a lot, maybe I’m the only one that feels that way! Thanks for the submission!


Piekuo ‘Bat’ – Review

by Ben_P on June 28, 2015

Recently I got the opportunity to review Pieukuo. I was pleasantly surprised when receiving the package. It was the little additions to the T-shirt that makes this new starter seem more like an established brand. They have customised tape for their packaging, lovely information card as well. It’s definitely a very professional set up they have going, the website, packaging and final product all make this brand into someone to definitely keep on your radar.


Going into the packaging, it was simple nothing too extravagant in terms of what it was actually delivered in a simple brown box. I can’t really fault anyone for not splashing out on over the top packaging because it’s one of those things that you end up tearing through and discarding anyway. I really thought the tape was a nice little touch as I’ve already mentioned as it definitely puts a personal touch onto a plain packaging.


On opening parcel I was greeted by a clear plastic bag protecting the garment and inside with it was a descriptive card. It’s these little things that all add up to creating a very professional and established look for such a young brand.


First off the design. I really like this design, it’s got a certain appeal that I can’t quite portray into words very eloquently, it reminds me of an old school 8-Bit video game enemy, It certainly appeals a lot to me at least! It’s again very nice that it isn’t a pop culture mashup thrown together that with a tenuous link – so it certainly gets a few little extra points on that side from me.

I do admit that one negative I had about the t-shirt to start with was that it seemed a tad too tight, the neck is very tight and I felt that across the chest felt slightly too tight for a medium shirt however I was pleasantly surprised because I was under the assumption this would be an uncomfortable shirt to wear for extended periods of time – it wasn’t. If you’re thinking of buying a shirt from these guys just be aware that the neck lines are tighter than average – which isn’t a negative aspect but I suppose I’m used to having a bit of wiggle room with my t-shirts and thats a personal preference. 


The feel of the shirt is nice, it’s soft and feels very durable. The print as well is 2 colour screen print that has so far shown absolutely no signs of cracking, it definitely feels like it will last a long time, the one down side of this print is that it feels slightly heavy on the shirt and to the touch isn’t the nicest of prints – but really its a welcome trade off to have this image stay fresh looking for longer. The price of the Bat is £15 which I feel for all of what they’ve put into the design and overall experience is a very reasonable price.

Just a note that this design comes both as a T-Shirt and as a Sweat. Just incase one bat isn’t enough why not get both!

Overall I’m really impressed with Piekuo – they’re a relatively new brand in the grand scheme of things and the whole product from start to finish just looks fantastic, the website is beautifully design and they’ve really got a fantastic functioning website in my eyes. The designs are varied and they’re certainly unique. You’ll be sure to stand out from the crowd with anything from their site


Iconic Chameleon by Cromatic Couture

by Andy on June 25, 2015

Established in 2014 Cromatic Couture is a Vibrant and Exhilarating Clothing Brand that Specializes in the Art of Blending Colors. Our Mission is not only to create Premium Quality Products but also to Captivate Emotion through our Creations. We Believe that Clothing is not just a fashion statement but rather an extension of ourselves. We believe it expresses who we truly are. Based in San Jose, California, We Are – Color Phenoms

Andy: looks good, thanks for the submission! Don’t forget to connect with Cromatic on Twitter, Instagram and Snapchat @CromaticCouture


Summer Shred and New Shirts

by Andy on June 22, 2015

Strength. Courage. Endurance. Sotare.

This summer we have released “Coat of Arms”. This shirt features a large Sotare crest, an array of hidden kangaroos, and some secret messages. The design is available in both red and sapphire blue. What better way to get prepared for the patriotic summer holidays than by repping some red, white, and blue Sotare? Get yours at over at the store!

We are also running a Summer Shred contest on Instagram. It’s simple. Just take a picture or video of yourself skateboarding. Post it to Instagram using the hashtag #mysummershred and tag @iamsotare. We will be randomly picking winners throughout the summer to receive some free shirts. This contest will be going until August 31st. So get out there and shred for some threads!


Andy: Thanks for the submission!


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