A blog about hoodies & t-shirts, with news from the independent clothing world

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Earlier this week when I posted those queue pics of crazed JC fans and attached what I thought was the Summer releases…. I was wrong, the latest round of tees are now available though, I promise!Johnny Cupcakes

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Yes Huzzah Goods, you are being quoted in the title.

Karmaloop aren’t just one of the world’s biggest streetwear websites, they also have a traditional bricks and mortar store on Newbury Street, Boston (the same street as Johnny Cupcakes store) which has just been redesigned and reopened. I don’t know what it looked like before, but I know it looks pretty freakin’ sweet now. They’ll be selling some of the products that are available online, as well as a few lines that are going to be exclusive to the store. You can also shop online in the store if they don’t stock something you want, and you’ll get free shipping on those online orders, which is quite a clever way of marrying the online and offline experience.

As you’d expect, they’ve also put together a video on KarmaloopTV where the Karmaloop CEO, Greg Selkoe gives you a guided tour of the new retail space. Also as you’d expect, I’ve embedded that video below.

Johnny Cupcakes

No cupcakes, what the hell were they thinking?!I think this is the first time that HYA has ever had someone actually do a bit of reporting that isn’t me. I found out that Huzzah Goods were going to be taking a peak at the line snaking out of 279 Newbury Street, asked if they could snap a few pictures, they said they could, and they did. My God I love the internet.

I’ve always thought that my coverage of Johnny Cupcakes was a bit excessive, I do mention them/him quite a lot, but apparently my interest in JC is nothing compared to the dedication of the people that actually camped outside of the store a couple of days before they were even released. Seriously, they spent two days on a pavement just to buy a t-shirt that was limited to 100 pieces.

Click on through for a load of pictures of the line, and an image that I roughly photoshopped of most of the summer range, which is available right now from JC.com, minus the in-store exclusives, obviously.

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Straight from the J-man himself:

I’m releasing 15-20 or so, fresh out of the oven, new t-shirt designs in my Boston, Newbury Street shop THIS SATURDAY June 21st at 3pm.

Also, there will be 2 in store exclusives that you can only get in Boston. One of the in store exclusive shirts is going to be numbered up to 100. Once that one design is gone, it will be gone forever. First come, first serve. I already know that some die hard people will be camping out for this Saturday’s release, starting tonight(seriously). So get there early if you want to own one of the numbered, limited edition, exclusive shirt(s).

See you there THIS SATURDAY!

***Oh Yeah, FREE real cupcakes and Fiji Water with every purchase.

It’s about time they offered some real cupcakes for a change, now people who don’t know what JC is won’t feel so embarrassed when they walk into a store called Johnny Cupcakes and actually expecting there to be baked treats in there.

Johnny Cupcakes

Boston Roots by theANTI

Boston Skyline Hoodie by theANTI

Seriously, if you’re going to go to all the trouble of creating a design that has lots of little details on it, such as what appears to be some kind of subway or public transport map, why not actually put some detailed pics of your product so that people will be able to see all the effort you put in?If I ever get around to commissioning a HYA hoodie (go ahead, roll your eyes, we all know its inevitable), you can bet your ass that I’m going to post lots of pretty pictures, because people like to see the thing that they’re going to buy.

Apart from that gripe, this is a really cool idea for a hoodie if you want to show off your Bostonian pride or just want a touristy souvenir that’s well-designed.

Costiness=$38 Link

Johnny Cupcakes Kitchen Monster t-shirt series

JC has been getting all anthropomorphic on us, dropping three new designs on us that all involves kitchen appliance’s getting their own back. As ever, great style, funny images (yeah, I said funny, nothing scares the Andy!), and you can still get a free scarf ($35.99 value) if you spend more than $100, which is about 3 tees in Cupcake land.

Costiness=$35.99 Link (Kitchen monster designs are currently occupying the top row of the shop)

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Have you seen Johnny Cupcakes new site? Hot damn is it looking sweet, with the custom artwork that pops up on each of the site tabs and the cool pics (even though most of them are recycled from the old site). Apparently there’s going to be a lot of treats coming up over the next few days, and a new wave of designs coming in over time, so keep a look out for those.

I’m just going to give you their blurb for the pullover hoodie (the only hoodie they currently sell) because I’m about to go to watch Newcastle vs Levadia Tallinn (that’s ’soccer’ to most of the readers) and I’m getting a bit tight for time:

Jog! Box! Breakdance! And as my friend Mike Murphy say’s, “”chill out!”". You can do all of those, and MORE! In this comfy Johnny Cupcakes hoodie. *Runs a little tighter and is 100% cotton. I reccomend you get 1 size bigger than your normal size.

Yes, it may be a bit simple, but you gotta loves those cupcakes!

Costiness=$55.99 URL