Posts tagged as:

branding




It’s pretty rare that I’ll post news like this, but I thought that it would be something good for other brand owners to think about.

Having some interesting packaging really helps to separate your brand from the rest, and give you a more professional look which makes a customer feel as if the t-shirt (or any product) has more value to it. Good on Vapour for pushing forward and doing something nice with their branding.

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Wearing my Twitter Shirt by -nathan

I’ve been using the micro-blogging social-networking site Twitter since March last year, and whilst the service was pretty popular when I joined, it went from strength to strength throughout the year and is now more popular than ever. People use it for many different reason, personally, I like to use it for asking quick questions about the tee world and the internet in general, getting to know people I’ve met through Hide Your Arms that I wouldn’t necessarily send an e-mail to, and as an archive for my Facebook status updates (I’m weird like that). Oh, and to get pearls of wisdom from Shaq.

It can also be used as a very powerful marketing tool, I’m not too into that aspect, although I will post a link when I write an article I’m particularly proud of or think is interesting. I’ve kept the group of people I follow fairly limited, people that actually interest me (rather than adding everyone I possibly can to make my follower numbers more impressive), and amongst the people I follow are quite a lot of people from the tee world, or “Teeple” as I have ever-so cutely named them (because Twitter users are “tweeple“). I thought it might be cool if I listed them so that those of you who are new to twitter, or and old-hand wanting to follow some interesting people, could get more value out of the service. I’ll provide short bios on a few accounts, but I think the best thing would be for you to check out each profile and decide whether to follow them yourself, they are listed in the order I began following them, from the latest at the top, to the earliest at the bottom.

click here to see the list

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Eric Terry, the man behind Linty Fresh (that’s him up there!), held a video webchat on Sunday evening in which he would answer people’s questions about the indie tee industry and share his experiences. With the time difference between the US and UK Eric’s Q&A sessions are on a little late for HYA’s bed time, but by all accounts they’re really useful and people are getting a lot out of them.

Unfortunately, the show was not recorded, however, Coty transcribed the who thing (on the fly as well, from what I gather), and has the whole thing on his blog, so head on over there and get some learning done.

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