No cupcakes, what the hell were they thinking?!I think this is the first time that HYA has ever had someone actually do a bit of reporting that isn’t me. I found out that Huzzah Goods were going to be taking a peak at the line snaking out of 279 Newbury Street, asked if they could snap a few pictures, they said they could, and they did. My God I love the internet.

I’ve always thought that my coverage of Johnny Cupcakes was a bit excessive, I do mention them/him quite a lot, but apparently my interest in JC is nothing compared to the dedication of the people that actually camped outside of the store a couple of days before they were even released. Seriously, they spent two days on a pavement just to buy a t-shirt that was limited to 100 pieces.

Click on through for a load of pictures of the line, and an image that I roughly photoshopped of most of the summer range, which is available right now from JC.com, minus the in-store exclusives, obviously.

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Tags » boston • Huzzah Goods • johnny cupcakes • New Designs • no cupcakes! • releases • retail • T-shirts • twitter