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Post image for Excellent advice on how to get your t-shirt line funded on Kickstarter

There’s a really interesting post over at IATT about how to approach trying to raise funds for your t-shirt brand using crowdfunding platforms such as Kickstarter and indiegogo. If you’ve been considering that as an avenue for your potential brand then give it a look, it’s not too long but certainly gets you thinking.


Post image for Algae Clothing launches an Indiegogo Campaign [Submitted]


My name is Dahye Kim and I am trying to build a new t-shirt business and to gather funds for materials, so I have posted a campaign on to make $4090 by mid- November.(

And I was wondering if you would be interested in critiquing my work and also possibly posting the campaign on your blog? It would be greatly appreciated!

Thank you so much!



Andy: It’s a bit of an unusual submission, in that it doesn’t really follow the submission guidelines, but I thought it was pretty interesting. I was wondering why Dahye chose $4090 as the funding amount as it seemed awfully specific, and then I found on the campaign page that everything the money will be spent on has been listed, right down to the tape and spray bottles, so you know that your money wouldn’t be wasted on a launch party that you’d never be able to attend. I do quite like the designs, some of them aren’t for me but everyone has different tastes, and the pledge levels seem to be pretty well set up. It’s sad to see the amount of money pledged to be $0, it’s discouraging to people that might want to pledge, and I’m sure it’s discouraging to Dahye, hopefully he manages to get some support for his project.


I usually roll my eyes when someone goes big on a site like Kickstarter or IndieGoGo with their clothing line because it often seems to be due to them not thinking everything through and plucking a number out of the air. However, I don’t feel that is the case with 604Republic, Sebastian, the brand founder, has been around the block a few times and know what he’s doing when it comes to t-shirts, so when he aims for getting $20,000 in funding I know that he’s serious.

They’re trying to fund 20 new nerdy designs to go in the store. If you check out their IndieGoGo page you’ll see the designs (three of them can be seen above) and notice that quite a lot of them have been featured on daily t-shirt sites like TeeFury and RIPT, which makes this a great way to pick up any designs that you forgot to pull the trigger on in the past, and I think that the designs will find a great home at 604Republic.

They’ve got a couple of months to hit their $20,000 target but it would be great to see them get some solid early support from you guys to help get them off you a great start.


coffee t-shirts

I don’t drink coffee unless it is forced upon me, meaning that I’d never choose it myself, but if someone were to unwittingly give me a cup and it was good and sugary then I’d drink it, and probably enjoy it too. The funny thing is, I quite admire people that are really into their coffee, it’s an obsession that I can understand because there are so many variations out there now and so many different things that you can do with it. Also, being obsessed with coffee is a lot more socially acceptable than being obsessed with something like vodka.

Dear Coffee, I Love You is a blog all about knitting and crochet (no), and the design-minded writer has decided to branch out into the world of clothing via an IndieGoGo project (same principal as KickStarter). Essentially he’s doing pre-orders to kickstart the line and is up to 3/4’s of his $2,000 goal already so I’d think that he’ll probably make it. The three designs are all really nice (the fancy-type ‘Enjoy Black Coffee’ is also available on a hoodie) and I’d wear them despite my lack of love for the bean, so they must be good.

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