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Let’s get this out of the way straight off, these t-shirts are €69 each, that is a lot of money for a t-shirt, but Bookman are a designer company making premium products and 290sqm is one of the coolest shops in Amsterdam, so the price is what it is, we aren’t dealing with bargain basement tees here.

290 Square Meters welcomes Bookman’s latest biking innovation from Sweden, the Cycling T-Shirt to both its Amsterdam store and online at The creative garment is perfect for the urban bicyclist. It is designed to give the wearer a sophisticated look, on and off the bicycle, and has several features to improve the riding experience as well as to increase the wearer’s safety in night traffic.

The Cycling T-shirt has a casual fit with an extended back and ventilation holes for a more comfortable ride. It also has two useful pockets, a chest pocket and a hidden back pocket with zipper. The chest pocket has a buttoned strap to prevent things from falling out when leaning forward, yet it’s easy to access when the wearer needs to fiddle with their phone. The hidden back pocket is perfect for carrying small things such as cards and coins. The sleeves of the T-shirt are equipped with inner reflective bands – easy to reveal by folding them up.

They are really interesting shirts, it’s cool to see something different and innovative, the reflect arms being an especially cool innovation. I’m going to be in Amsterdam at the start of April for a stag do, so I don’t think me and the boys will be doing much shopping, but if I happen to be near 290sqm I’ll be sure to pop in and take a look at these tees.


Martian Attack – Zapparel from Zappar on Vimeo.

If you haven’t got time to watch the video, it shows a t-shirt being the backdrop for a game on an iPad, can you imagine showing that to someone even 20 years ago, they’d call you a witch and dunk you in a pond, it boggles my mind how quickly technology is moving. As far as I know that shirt is not yet available, though I would presume you should keep an eye on to keep up with developments.


A hoodie with a horizontal zip?

by Andy on March 22, 2011

sideways zip hoodie by wrongwroks

I don’t think I’ve ever seen a hoodie like this one from Wrongwroks, have you ever seen a hoodie with a zip that goes sideways across the hood?

Not sure that I’d actually want to wear it but there’s no denying that this is an interesting hoodie.

Costiness=$130 Buy it at Wrongwroks


Laser Cut T-shirts by PERF Apparel

by Andy on February 2, 2011

laser cut t-shirt

Now here’s something you don’t see every day, t-shirts that have been cut up with lasers. I’m sure it’s not an original concept, but off the top of my head I can’t name anyone doing a similar thing, it will be similar to see what other style PERF Apparel (short for perforated?) come up with in the future because I think this could be pretty fun. Tees are $35 and up from their Etsy store, you’d think they’d be cheap since you aren’t buying a whole tee! [via Buy Tees]

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cool t-shirt packaging

I’m sure that I’ve seen something very similar to this concept before, but it doesn’t stop it from being cool, perhaps just a little less original than most people would presume. Apparently the brand behind these innovatively-packaged tees is called Here! Sod, but any googling of them just turns up the Dieline post where I found the shirts, so I don’t know if/where you could buy the t-shirts were you so inclined, so for now just sit back and enjoy the fact that the cabbage t-shirt looks kind of like a cabbage.
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dutch federation world cup t-shirt

… but it isn’t for sale. [via The Cool Hunter]


Death is Pop by Short at LaFraise

by Andy on May 21, 2010

death is pop lego t-shirt

Cool concept alert, a skeleton made of Lego (or Lego style fun blocks if the lawyers were to ask, presumably)! It’s a great idea, executed well, and that colourway is spot on too. Anyone have anything to complain about with this tee? I sure don’t.

Costiness=€23 Buy it at laFraise

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Tee Lotto: Buy a tee, win $99,999

by Andy on February 28, 2010

tee lotto

Boom, that’s a sensationalist headline!

Yes, sensationalist, but there are more than a few grains of truth to it. Tee Lotto, which I think might be an offshoot of recent daily tee upstart (and advertiser on HYA) 5quidink are going to sell up to 33,333 t-shirts for $12 including shipping, $15 for us shifty looking foreign types, take $3 of each sale and throw it under a metaphorical mattress, and after 90 days, or sooner if they sell out, they’ll give all of those $3s to someone that bought a tee.

Or in other words… it’s a raffle. You buy your t-shirt ‘ticket’ and you might win a decent amount of cash. You can’t actually buy your shirt yet, they become available tomorrow, but I thought I’d let you know ahead of time in so you can be there at the first opportunity in case all 33,333 tees sell out, which I’m sure will happen within a day or two.

I must say that I’m not too impressed with the design that is on the site at the time of writing (maybe they’ll pop something else up when the sale starts), but with a concept like this I think that it’s less about the design and more about the idea.

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First off, Worn Again is a damn good name for a company making clothing out of Virgin hot air balloons, admittedly they’re in something of a niche, you can probably count the amount of companies doing that on one hand finger, but they got there first and they probably got the best name, though of course virginity-pun-based business named are very much welcomed, encouraged even, in the comments.

They aren’t particularly cheap (especially for second-hand fabric!), but they look good and you can’t deny that the idea is very cool.

Worn Again Hot Air Balloon Clothing [via notcot]



They’re only $25 a pop for kids, and adult sizes are in the works too!

Oh, and the company that makes them was founded by an original member of Journey!

Mouthman [via BoingBoing]


ZOMG Put Your Legos on a T-Shirt!

by Andy on September 18, 2009


Please don’t give me bother about whether it’s spelled Legos or not, I don’t know what the official term is, and really, is it that important when there is such a ridiculous t-shirt to be talked about?

Yes, I think ridiculous is most certainly the word. If this was a t-shirt for kids then I think I could let it slide, but they don’t even sell kids sizes, this tee is intended for adults, well, people old enough that they should be adults by now. Still, Halloween is coming up, so there’s a decent real-world, non-ironic-hipster use for this tee. I guess I’m going a little bit overboard, it is quite a clever concept from Think Geek, but I just can’t imagine anyone actually wearing this.

Costiness=$19.99 Available from Think Geek


Front Zip Middle Sleeve One-Piece by Graniph

by Andy on September 8, 2009

Front Zip Middle Sleeve One-Piece(Heather Gray) LADIES ITEM - Design Tshirts Store graniph_1252337656989

Clever item of clothing alert!

It’s probably quite hard to see what’s going with this piece (and I’m calling it a piece because I have no idea what it should be called, and judging by the title neither do Graniph) from the pic, but the yellow piece of material is actually sewn onto the grey part, and you can have it unzipped, fully zipped, or mess around with having it partially zipped low, high, or in the middle as shown. I think it’s quite cool, but I’m a guy and they don’t make a male version, so I don’t have to think about whether I’d actually wear it, ladies, what do you think?

Costiness= JPY 3,500 Available from Graniph


Capcom’s totally badass zombie tee

by Andy on July 20, 2009

55a94a3c2ffc2ac99cd858db94818094 ada78bfe37821acfdb10b48531646b89

You’ve probably seen this on a zillion other blogs before this one, but I was a tad busy last week going overboard on the Star Wars tees (btw, there will be no more 202 item lists, it’s just too much), which is why it had to wait until now. Of course, you’d never catch me wearing this tee as I don’t have the rippling abs of a Greek God.

Capcom are apparently going to be giving them out for free at Comic Con, if you want one may I recommend you get to their booth early?

Capcom Blog

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Hidden Message Tees by CLOT

by Andy on November 28, 2008

One of the reasons why I like streetwear companies is because they seem to really enjoy trying something different and pushing the envelope, and these tees by CLOT are a great example of that. From certain angles, this range of tees look as if they just have a solid pattern on them, but then if you catch them just right a hidden messages is revealed, saying something apparently powerful though actually kind of meaning-less like “Fuck the Paparazzi,” “Only God can Judge Me,” and “Sex is not a crime.”

According to Hypebeast:

The set will launch November 25th, 2008 at the Juice store in Hong Kong and while the white “Sex is not a crime” version will be exclusively sold at Malaysia’s Playground.

I’m a little annoyed that I’ve just found about about this Juice store in Hong Kong, because it looks really cool and I never went there back in February, despite staying in a hotel that was less than 10 minutes walk from Causeway Bay the shopping Mecca (it was amazing) where the shop is located.

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Self Harm by Chateau Roux [Reviews]

by Andy on November 19, 2008

Here is the last of the three tees that Chateau Roux sent me a month or so ago. If you’re wondering why I haven’t yet mentioned their packaging, its because I have deemed it nice enough to have a post dedicated purely to the packaging, which will be coming up sometime in the near future, unless I forget, in which case it just probably won’t turn up.

As you can probably tell from the text on the te, this design is from the ‘self harm’ range that has been getting the Chateau Roux crew into a little trouble lately. The name of the range does not refer to people that unfortunately decide that cutting themselves is the only way to get some control in their life, instead, it just means that the buyer can take the DIY approach to giving these tees a bit of roughed up action with a piece of sand paper (also known as ‘glass paper’, as I learned in France) that is supplied with each tee. I still haven’t dared attack the tee, but that’s because I’ve got no balls and even less talent, so I’m afraid of ruining a very nice shirt, but its still a very cool concept, and they’ve clearly created each design with destroying them in mind.

As always, the quality level is exceptional, I know that they spent a long time in their early days sourcing and creating a tee that they felt was just right, and I think they can be justifiably proud of their quality level. Of course, that doesn’t mean that you won’t be able to do it considerable damage with some sandpaper and whatever other implement you can find in your house to truly make your tee unique.

Costiness=£35 Buy it at Chateau Roux

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Self Harm Dogtooth by Chateau Roux [Review]

by Andy on October 28, 2008

Sorry about the photos in this post, when I took them back home they looked alright, but now that I’ve processed them it turns out it was actually too sunny and its pretty hard to make out the design. Too sunny in Cumbria, whatever next?

Chateau Roux didn’t exactly intend to court controversy when they launched a collection of tees called ‘Self Harm’, but since this is Britain, and we have to over-react to everything, there have been a number of people that don’t get it, and think that this range is actually about people harming themselves, when in reality, they’re just harming their t-shirts.

What sets this tee apart from the ‘normal’ tees available on Chateau Roux is that they actually want you to do some damage to it. I doubt they’d want you to cut it in two with a pair of scissors, but they certainly do want you to have some fun with a bit of sand paper. The tee came with a piece of sand paper attached to the hang tag, and you’re meant to use it on the print (which is a bit thicker than Chateau Roux’s usual prints), personalising the t-shirt by distressing it just as much, or just as little, as you want to. It’s quite an interesting concept, and I’d imagine that it might inspire a few people to start rubbing away feverishly at a tee or two from their own collection.

Here’s the lame part of the review, I haven’t actually tried distressing the tee yet, it seems like the kind of thing which needs quite a lot of consideration, angles of attack, levels of distress, whether to take a cheese grater to the hems, stab it with a knife… that kind of thing.

Of course, no matter what you do to this tee, its still going to feel damn good when you’re wearing it (and yes, I realise there are plenty of things you could do to prove my statement wrong). Chateau Roux’s standard blanks are very high quality, the tee that I was sent from them for the first review I did (which I think might have been in early 2007) is still going strong, so they’re clearly built to last. The cut is very much on the ‘athletic’ side, so buy a size up unless you’ve got a body that you want to show off.

Costiness=£35 Buy it at Chateau Roux


Lady SinS by Chateau Roux [Review]

by Andy on October 13, 2008

How fitting that in the week when I, an Englishman, travel down to the South of France, I’m kicking off the week (well, the week’s reviews) with a brand that have a French name and a distinctly British nature. This particular tee is a little bit special (although most of the Chateau Roux experience is pretty special), seeing as it has taken a blast from a shotgun, and thus the SinS range, standing for ‘Shotguns in Soho’. Have no fear, the Chateau Roux crew aren’t running around back alleys in London with shotguns just firing off cartridges at will, there’s a process to this stuff, it’s not quite as crazy. The tees are actually shot in a field, which is located “somewhere…”, presumably somewhere that is a whole lot advisable to shoot t-shirts than central London, and they had to shoot quite a few tees before they got a look that they were happy with.

The design is fairly classic Chateau Roux. The image and its style really reminds me of Aha’s ‘Take On Me’ video, which I guess means I could say that style reminds me of pretty much any design which is done in a quick pencil-sketch style. The design isn’t actually the most interesting part of this tee for me, since I’ve never had a shotgun-blasted tee before, and the effect is actually more subtle than I would have expected, which is easily preferable to having a massive hole blasted through the middle of the tee, creating a bold but largely unwearable garment, this way you get the effect without it taking too much focus away from the design.

As you can probably tell from the picture above, Chateau Roux actually include the cartridge from the shot which wreaked havoc upon your tee on the hang tags (it can be removed, obviously). Okay, I can’t guarantee its the same cartridge, but its a cartridge nevertheless, and I think that it’s a great touch to further drive home the message about the range, someone hasn’t been stabbing away at the tee with a knitting needle to create a shotgun blast look, they’ve actually taken aim with a 12-bore. In terms of quality, I know that Chateau Roux have spent a long time having exactly the right tee made for them, and they’ve come up with something that feels pretty wonderful. I would warn you that the sizes run pretty small, I’d say that with a Chateau Roux tee that size extra large is pretty much equal to an American Apparel size large, and we all know that AA run thinner than regular tees, so you’ll probably want to be ordering a size up unless you’ve got the body of an Olympian. Print quality is impressive too, I can imagine it gaining a nice vintage look to it over time.

The amazing packaging that the reviews came in will be getting their own packaging, so look out for that in the near future.

Costiness=£35 Buy it at Chateau Roux


You probably all know by now that I really like it when t-shirt brands to something a little out of the ordinary, and I think that doing 3D designs and including glasses with every tee is certainly a little out of the ordinary. Fair enough, I wouldn’t wear the subtly titled “36D” tee for an afternoon stroll in the park, but I like the skull design without even seeing it in its three dimensional glory. Unsurprisingly, the tees come at a bit of a premium, but I’m sure that wearing such an impressive talking point will justify the €45 outlay, and at least it gives you a half-decent reason to wear sunglasses at night.

3D tees by Dissizit at Dadawan



I found this on Flickr, and then it was the tee of the day on Rumplo, so I got to cover two of my features in one post (Flickr Finds & Rumplo Rocks), jackpot!

This isn’t the first time we’ve seen gloves stitched somewhere that you wouldn’t expect, although when you see them on a hoodie it makes sense, they’re there to keep you warm, but when you put a glove onto a t-shirt you get something that is a whole lot more weird, wacky and pretty darned wonderful. Of course, you don’t have to put your hand in it, Here Itself suggest that you could put your ID, wallet, or iPod in it. May I suggest you go post modern with it and put an oven mitt in there?

Costiness=$19 Tee Link Rumplo Link Flickr Link


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