A blog about hoodies & t-shirts, with news from the independent clothing world

Superstitious by LaFraise

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This tee is surprisingly awesome considering it seems to have come from the pun that Superman and superstitious both have ’super’ at the start of the word. The ‘S’ effect appears fairly subtle on the detailed view, which worried me a little, but it’s actually pretty pronounced with that familiar red and slightly less familiar ‘every other colour in the world ever’ colourway on the promo shot up top, which calmed my fears. Isn’t it odd that I was worried by the second picture in LaFraise’s blog post when I obviously saw the top picture first?Costiness=€22 Link

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Oooh, you logo haters and not gonna be happy with this one, there’s about forty logos on this hoodie, although I think that its quite cool that KR3W have used lots of different versions of their logo, so perhaps you wouldn’t feel like as much of a billboard as usual if you were to slip this item on.

There’s more logos in the hood lining as well, which I think looks quite cool since as you know I’m a fan of labels doing anything interesting with the inside of the hood, and to put a print on instead of just a different colour fabric is a pleasant change of pace.

Costiness=$72 Link

Til death do us part white hoodie by academy printwear

Yet again, we have the position of what appears to be a great looking hoodie, let down by frustratingly small pictures. I really hope that Big Cartel (who power this store and many others) make it possible soon for people to have larger pictures of their products because we’re really missing out on the details in what we can see now.

Very cool, intricate design on this. It isn’t that often that you’d see a design like this on the back of a hoodie, it seems rather more suited to the front, but still, you all know that I love an unusual and unexpected printing position. Speaking of which, the print on the side of the hood (even though it is partially their logo) looks like an absolute beaut with the way that it runs down the hood.

Costiness=$32 Link

Brahskee by DC @ Karmaloop

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One of my many terms that I’m not fond of is ‘loving this!’ But I took a look at this hoodie and that phrase popped into my head, so after being a bit disappointed with myself and confessing my sin of having an inner monologue that sounds like a bad radio DJ, I moved on, vowing to never say ‘loving this!’ ever again, whether in my head or out of it.My reason for… enjoying the garment in question so much is the colourway. White + light blue is pretty much a ticket to surprisingly-classyville in my eyes, and the addition of the yellow drawstring works surprisingly well too. Logo-haters may want to steer well clear of this one though.

Costiness=$60 Link

Logo Amnesty by Bland Wear

Logo Amnesty by Bland Wear

Hmmm, seems pretty foolhardy to me for a brand to call themselves ‘Bland’, its almost as if they’re asking for trouble from meaner bloggers than me, but this is a pretty cool idea for a tee so I’ll let it slide.

Having a logo on a piece of clothing is increasingly something that people are turning away from, as long that the use of a logo is done in a way that makes it obvious that the producers aren’t just trying to use the buyer for advertising I don’t mind it, but I can understand why there are a lot of people that refuse to wear any tees with even the name of the brand on it. This tee is a great way of poking fun at brand culture, and I bet that Naomi Klein would love it.

Costiness=£20 Link

The Cover Up by Snakes & Suits

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If I had a category for it, I’d describe this as being a ‘logo design done right.’ I guess I only feel that because Sankes & Suits aren’t a household name brand, if this were a Nike hoodie I’d probably be boiling with rage, but since S&S are smaller then I feel as if they can get away with it, especially when they’ve pulled it off with such style.
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I really like the subtle use of colour in this design. Firstly, the way that the text is the same as the hoodie works really well, from a distance (well, when I look at the thumbnails, which is kinda the same thing) it almost makes it look as if the overlapping, repeated logo is actually the scales of a snake. Sceondly, the way that they have white laces for the drawstring hood and white for the zip-up. I know that those are only little things, but they help to bring together the whole package.Costiness=$35 Link

Asthmatic Kitty Records Hoodue

I have no idea who Asthmatic Kitty records are, and whether their roster of artists are any good (except for Sufjan Stevens, that guy knows what’s going on), but I can’t decide whether that’s important, they aren’t a major label that loads of people will have heard of so surely its pretty similar to people wearing tees that say “Eddie’s Auto Yard” and other tees that promote non-existent businesses?Costiness=$32 Link

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Have you seen Johnny Cupcakes new site? Hot damn is it looking sweet, with the custom artwork that pops up on each of the site tabs and the cool pics (even though most of them are recycled from the old site). Apparently there’s going to be a lot of treats coming up over the next few days, and a new wave of designs coming in over time, so keep a look out for those.

I’m just going to give you their blurb for the pullover hoodie (the only hoodie they currently sell) because I’m about to go to watch Newcastle vs Levadia Tallinn (that’s ’soccer’ to most of the readers) and I’m getting a bit tight for time:

Jog! Box! Breakdance! And as my friend Mike Murphy say’s, “”chill out!”". You can do all of those, and MORE! In this comfy Johnny Cupcakes hoodie. *Runs a little tighter and is 100% cotton. I reccomend you get 1 size bigger than your normal size.

Yes, it may be a bit simple, but you gotta loves those cupcakes!

Costiness=$55.99 URL

2-2 without a grudge

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Just because England can never beat Sweden at football (by which I mean the version where people use their feet rather than their hands) doesn’t mean I have anything against them, hell, I thought Stockholm was freakin’ awesome when I went there a few years ago. And now I’m e-returning to Svenska via the caliroots store, which I had presumed would be based in California, but I guess its just the clothes that have roots in American culture…

… Much like this track jacket from MHI which is inspired by a movie called ‘The Warriors’, which I’ve never seen, but with an IMDB rating of 7.3 it might be worth a rental. I don’t want to get off track here, but there is another film called ‘Warriors‘ (starring Gary Busey) that came up when I was searching, and one of the users comments was “really bad, even for a Canadian film”. Ok, now back to the track jacket.

I think you’ll agree that it’s a pretty bold design, and I like the font in a spray-paint can kind of a way, and the style of the map is cool, with the messy outline drips contrasting with the tourist-information-esque pictures of the subway cars. And on the front of the jacket there is an MHI/The Warriors logo mashup on the left breast.

Costiness=799 SEK (about 111 US Dollars, which kinda shocked me as being a bit high) URL

Who’d want to be normal?

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Catalytic Attack claim that they’re providing ‘protection from normality’, and from the look of their hoodies, they’re right. There’s a hip-hop feeling to their range, which isn’t my particular style (though I was listening to Har Mar Superstar last week, does that make me cool?), but I know that there’s a lot of people in the U.S. that are into that look, so I wouldn’t want to deprive you (even though the store is in Europe). This particular hoodie is by Maharishi, a label that I’ve got a lot of respect for, so I presume its high quality.

Costiness=€40.00 (down from €85) URL

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