![burn_card01.jpg burn card01 Burn Card Clothing [Submitted]](http://media.hideyourarms.com/wp-content/uploads/tdomf/32211/burn_card01.jpg)
![burn_card02.jpg burn card02 Burn Card Clothing [Submitted]](http://media.hideyourarms.com/wp-content/uploads/tdomf/32211/burn_card02.jpg)
![burn_card03.jpg burn card03 Burn Card Clothing [Submitted]](http://media.hideyourarms.com/wp-content/uploads/tdomf/32211/burn_card03.jpg)
Burn Card Clothing are a new UK based company who’s brand is themed on classic playing cards. All of their t-shirts come packed in custom, old-school styled playing card boxes as shown in the photos. The t-shirts featured in the shots are from the ‘Burn Card Emblem’ range. You can find out more about their tees and packaging at burncardclothing.com
Andy: Very cool packaging, thanks for the submission guys, and good luck in the future.
This post was submitted by Russ Kirby.


I got a lovely e-mail from Andrew, the guy behind this new line out of New York, and when I clicked through to the website I found tees that were just as lovely. Very cool logo shirt, and the packaging looks nice too. I always have a tendency to trust a brand that does something different with their packaging, because if they’re considerate enough to put thought into a relatively small element of the purchasing experience (if the packaging is standard you don’t even think about it), then they’ve probably put a lot of thought into the quality of their shirts. We should have a review coming up soon, so we’ll be able to judge that quality first-hand.
Costiness=$21.95 Buy it at 83 Mark Collective
![ZAMFORIA - Global Threads for the Global Citizen_1306244579850 ZAMFORIA Global Threads for the Global Citizen 1306244579850 480x498 ZAMFORIA: Global Threads [Submitted]](http://media.hideyourarms.com/wp-content/uploads/2011/05/ZAMFORIA-Global-Threads-for-the-Global-Citizen_1306244579850-480x498.png)
ZAMFORIA made it’s start creating artistically fueled, exclusive t-shirts mixed with the beauty of cultures and the funk of street wear design, utilizing ‘love’ in different languages as the center of attention. It’s become a brand focused on making a wearable piece of art with a story. Their message and ideology: Learn the World. Love the World. Have fun.
Adding to their fun style, all the shirts come packaged in potato chip bags…….(no chips, though, you wouldn’t want a greasy shirt, right?)
Started by a brother and sister selling out of a Jeep Wrangler and running business from a basement, this Boston based brand’s focus remains to that of its roots: make classic, quality art people relate to and believe in, use any success for positive social change, and promote global citizenship.
Visit ZamLove.com
For HideYourArms Readers…. Use coupon code #HideYourArms to get 10% off your first ZAMFORIA purchase.
[Andy: I really like the idea of packaging a shirt in a potato chip bag, but unfortunately their designs aren't my style, again, this is a case of different strokes for different folks. They could also do with optimising their website a bit too, the images on their front page have far too high of a file size, not too much of an issue really in these days of high bandwidth connections, but it does slow down a site unnecessarily and tax your server too, and let's not forget that Google are taking load speed into account now.]
This post was submitted by Erica Fernandes.

My buddies over at Akumu Ink are industrious fellows, they’ve been busy recently, but so have I so I haven’t managed to cover everything they’ve been up to, but I really like this idea they’ve had for their packaging so I just had to share it. I’ll let Aldora (Mrs. Akumu Ink) explain:
We’ve just came up with a new packaging that features a new wax seal with Akumu Ink in its Japanese characters. We want to make it a great experience for our customers when they receive the package; Hence: -> open the shipping package to find a stained envelope addressed to “My Dearly Departed” -> turn the package to open it, to find a wax seal -> open the wax seal -> to find the shirts they’ve ordered.
The great part about the wax seal is that in the end, they get to keep it whole, because it doesn’t fall apart, so it would be a great safe-keeping.
Pretty cool huh? It should probably be noted that you’ll only get this special packaging if you order 2 or more shirts. It’s good to see brands doing stuff like this with their packaging, because it helps to round out the brand as a whole and also make the purchasing experience much more enjoyable and memorable. As someone that gets sent a lot of t-shirts in the mail I am also happy to see a shirt just sliding out of a poly mailer or a thick paper envelope, but when people put in that bit of extra effort it does make it all a bit more exciting, and I’d be likely to tell people about it the purchase as well, so it’s probably a good marketing tool too.

I’ve featured photos by extraverage in the past, the long ago past I think, but never of something like this. According to the Dieline, these are t-shirt tins, as in packaging for when you buy a t-shirt. I think they’re very cool, and I imagine that if I received one I’d put it on my desk to store pens and stuff, but as someone who now sells stuff in the HYA store, I can’t help but wonder how much shipping in a can like this would add to the cost of sending a tee around the world (especially considering how much my shipping prices put you Americans off already, even though I’m losing money on the hoodie shipping).