A blog about hoodies & t-shirts, with news from the independent clothing world


… that title doesn’t make any sense, but I think you know that i was just going for a generic Chaunce/chance pun-based title.

This may come as a massive surprise to you, but the guy who was born and raised in rural Cumbria doesn’t really know much about hip-hop, unless knowing the theme to tune to ‘The Fresh Prince of Bel Air’ counts as knowing something about hip hop. But I do know what I like, and if Justin Timberlake is introducing the Cool Kids then they must be good!

You’re probably wondering what the devil this has to do with t-shirts, well, one of the members is wearing a Pistons-loving t-shirt by Chaunce Clothing, who you may well remember that I reviewed a few months back.

tokidoki’s co-founder and Creative Director Simone Legno welcomed KarmaloopTV into the tokidoki studio for an exclusive glimpse into his methods and imagination.

Was I the only person that previously thought that Simone Legno was a woman, having never seen a picture of him and all the people I’ve met in the past called Simone being female?

Simone Legno interviewed by KarmaloopTV

store4.jpg

Yes Huzzah Goods, you are being quoted in the title.

Karmaloop aren’t just one of the world’s biggest streetwear websites, they also have a traditional bricks and mortar store on Newbury Street, Boston (the same street as Johnny Cupcakes store) which has just been redesigned and reopened. I don’t know what it looked like before, but I know it looks pretty freakin’ sweet now. They’ll be selling some of the products that are available online, as well as a few lines that are going to be exclusive to the store. You can also shop online in the store if they don’t stock something you want, and you’ll get free shipping on those online orders, which is quite a clever way of marrying the online and offline experience.

As you’d expect, they’ve also put together a video on KarmaloopTV where the Karmaloop CEO, Greg Selkoe gives you a guided tour of the new retail space. Also as you’d expect, I’ve embedded that video below.


Threadless Summer Blockbuster Movie trailer! from Threadless.com on Vimeo.

Threadless’ latest summer sale is going to be hitting us square in the face with cheap tees on June 2nd, which is….. now, or at least it is in Britain, I guess we have to wait until its June 2nd in Chicago before the sale actually starts. They’ve made a movie trailer to promote the sale, which is actually pretty cool, although I’m pretty sure it was just done so that they could call one of the team ’scumbag’ and get away with it.

Threadless


We all know the back story behind American Apparel, how the tees are made in sweatshop free conditions by people being paid a fair wage, even getting massages every so often. And that’s great, hurrah for non-sweatshop labour! But the CEO of American Apparel, Dov Charney, is a rather more controversial character, having been the subject of four sexual harassment lawsuits (all dismissed out of court) and numerous other allegations of being a kinda weird guy that spends a lot of his time not wearing trousers. Anyway, just google his name for more salacious stuff that I’m afraid to write here (the opening couples of paragraphs from this Radar article should get you in the right frame of mind, even if it is meant to be a defence of Dov). The video embedded above is a cartoon from Current TV’s Super News, which is all about Dov explaining the world of American Apparel to a t-shirt called Shirty, surely the worst character since Towelie, the talking towel from South Park. Its a pretty funny video, so give it a watch.

Super News American Ap-perv-el


Johnny Cupcakes LA shoppe SNEAK PEEK 1 from Johnny Cupcakes on Vimeo.

I called it! I totally called it!

My last Johnny Cupcakes post was titled “Johnny Cupcakes is turning into Willie Wonka”, and take a guess what he said in the latest mailout?

I almost feel like the Willy Wonka of t-shirts. I enjoy making people feel like kids again.

Yep, I’m feeling pretty good right now, why? Because I totally called it! If you haven’t noticed, I’m a really bad winner (hell, you don’t want to see me lose), so when I get something right its usually best to just walk away for about five minutes until I’ve stopped gloating.

Anyway, JC has dropped a video (feed reader… readers may need to click through to watch the embedded vid) that explains all the goings on at the new store, it doesn’t give us much more information, but its good to have a video to help me visualise the shop. When this place opens if there aren’t any good pictures on Flickr or the JC site I might have to get my guy in LA to cover it.

Johnny Cupcakes


Question: Do we need more videos on HYA? Answers in the comments please.

Chelsea from Karmaloop TV got in touch with me about one of their latest videos, the one embedded above, which is all about the making of their latest ad for Missbehave Magazine. It’s kind of fun to see interviews with the models that I’ve been posting for the past couple of years, and the video is pretty funny, so watching it wouldn’t be the worst way to spend 3:19 of your life.

This vid also reminded me to check out some more of the content available on Karmaloop TV. I’ve gotta say that I’m impressed with the quality and professionalism of the vids, its way above what you’d expect, so if you’d forgotten about it or written them off in the past, pop on over and give it a second look.

After seeing rather a lot of sub-par t-shirt videos being posted to YouTube (and therefore my new baby, TeeBurst), I felt that I needed to raise my spirits by finding some videos that were actually worth a few minutes of your time.


1. Justice - D.A.N.C.E: I thought I’d kick off the list with one of my favourite French DJ duos of the moment, Justice, and their amazing music video for D.A.N.C.E which features loads of clever CGI’d tees. I’m amazed that no one has ever released these designs as I’m sure they’d be popular with more than just fans of Justice.

2. The Most T-shirts Ever Worn At Once: There are two videos on YouTube claiming to hold the record for most t-shirts ever worn, one posted by an American radio station, and this one posted by the Guinness Book of World Records… I know who I’m going with (that and the 155 tees to 244 tees discrepancy).

3. How To Fold A T-Shirt: I think this video is proof that I am so manly, I actually need to watch a video to teach me how to fold a shirt! In reality I actually watched it several times before nailing the technique completely, and it has turned into a great space saver for my ever-growing collection of t-shirts.

4. How to Screenprint T-Shirts by Make Magazine: There are lots of tutorials out there showing you how to make your own t-shirts, but Make’s video (with some help from Etsy) is a bit more professional than most out there.

5. How To Stencil Your Own T-Shirts: If you want to design your own tees but aren’t ready to take the leap into screenprinting, the Threadbanger crew have you well covered with this great instructional video about how to stencil your own t-shirts.

6. The human flipbook: Already HYA featured, but still worth another viewing. How this is promotion for a sandwich shop I don’t know, but it is cool!

Lip Dub - Flagpole Sitta by Harvey Danger from amandalynferri on Vimeo.

7. Connected Ventures Lip Dub: I’m stretching a bit with this one, but I couldn’t really have a list of videos without putting in a lip dub, could I? Here, the Connected Ventures crew (the people behind BustedTees and Defunker & some other non-tee related sites) lip dub to HarveyDanger’s “Flagpole Sitta,” and trust me, it’s awesome, and kinda makes me wish that I worked in a cool office.

8. Spreadshirt’s Hands Per Piece: A very, very cool video from the Spreadshirt team showing just how many people are involved with the production of a tee from Spreadshirt. Its reassuring to see how much effort goes into the creation of one of their garments, considering when people usually think of POD services they imagine them to be a rather soulless process.

9. T-Shirt Folding Machine: If #3 was too much effort for you then this t-shirt folding machine might be for you (providing you aren’t too lazy to make one). This is a pretty cool promo by All-Tribes too.

10. Origami T-Shirt: Here’s a video showing you how to make an origami t-shirt out of a £5 note. May I suggest that you try this with a regular piece of paper first?Do you know of any other cool t-shirt related videos? Post ‘em if you got ‘em.

Check it out:

Two of the Threadbanger crew wearing their signature tees

Lindsey from Threadbanger dropped me a line to show off their awesome new tees. I can’t see them for sale on their site, but hey, this is Threadbanger, just go make your own!They’ve also got a new Thread Heads episode available, there’s way too many names for me to mention this week, so either just watch the embed (below) or read about it here.

« Previous Entries